Campaign Manager

3 - 8 years

0 - 3 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

We are looking for a passionate and experienced Associate to manage product feeds across platforms such as Google, Bing, Facebook, Amazon, and Pinterest. In this role, you will be part of the Shopping Feed Specialists team, responsible for monitoring and optimizing e-commerce product feeds across multiple channels to ensure seamless campaign execution and performance. Up-to-date knowledge of shopping feed best practices is essential for this role.

Responsibilities:

  • Provide leadership and mentorship to the Shopping Campaign Managers and Feed Specialists team.
  • Hire, structure, and scale the team to support Search, Social, and Retail Media Operations.
  • Manage end-to-end workflows, including:

Updating and managing product feeds across major Shopping Ad Platforms.

Monitoring product feeds and Merchant Center accounts.

Identifying line-item errors, delivery issues, and recommending timely fixes.

  • Collaborate with client stakeholders to define performance benchmarks and standards for

Shopping/Catalog campaigns.

  • Adapt and optimize existing feeds for newer platforms like Bing, Amazon, and Pinterest.
  • Ensure timely delivery of error analysis reports to clients for resolution and improvement.
  • Enhance feed quality by identifying and integrating key search terms to improve campaign reach and performance.

Requirements:

  • Strong passion for search engines and e-commerce marketing.
  • Excellent analytical and communication skills.
  • Creative problem-solver with the ability to troubleshoot feed and site-level issues.
  • Detail-oriented with the ability to multi-task in a fast-paced, deadline-driven environment.

Qualifications:

  • 4+ years of experience in managing teams responsible for product feeds and shopping campaigns.
  • Proven expertise in Shopping Ad platforms and Merchant Center interfaces.
  • High proficiency in MS Excel and experience working with large data sets.

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