Business Development Manager (IT Hardware & Software)
The candidate will be responsible for identifying new business opportunities, developing customer relationships, generating leads, managing tenders, preparing technical and commercial proposals, negotiating contracts and achieving revenue and profitability targets.
The ideal candidate should have strong knowledge of computer hardware, IT infrastructure, software applications, system integration and government procurement processes, including GeM and e-tendering platforms.
2. Key Roles & Responsibilities
A. Business Development & Sales
- Identify and develop new business opportunities in Government, PSU, Enterprise and Corporate sectors.
- Generate qualified leads and convert business opportunities into confirmed purchase orders.
- Develop and execute sales strategies for IT hardware, software and system integration solutions.
- Establish relationships with government departments, decision-makers, IT heads, procurement teams, consultants and system integrators.
- Conduct client meetings, product demonstrations, presentations and technical discussions.
- Achieve assigned monthly, quarterly and annual sales and profitability targets.
- Develop strategic partnerships with OEMs, distributors, channel partners and technology providers.
- Identify opportunities for repeat business, cross-selling and upselling.
B. IT Hardware Business Development
Promote and develop business for the following product categories:
- Desktop Computers, All-in-One PCs, Mini PCs, Workstations and Thin Clients.
- Servers, Storage Systems and Networking Equipment.
- Laptops, Monitors, Printers, Scanners and Computer Peripherals.
- Interactive Flat Panels, Smart Displays, LED Video Walls and Digital Signage.
- Self-Service Kiosks, Information Kiosks, Ticketing Kiosks and Queue Management Systems.
- Biometric Attendance Systems, Access Control and Smart Automation Devices.
- UPS, IT Infrastructure Accessories and Integrated Hardware Solutions.
Key Activities:
- Understand customer hardware requirements and recommend suitable technical solutions.
- Coordinate with OEMs and technical teams for product specifications, compatibility and compliance.
- Prepare hardware BOQs, cost estimates, quotations and commercial proposals.
- Identify bulk procurement opportunities and institutional projects.
- Develop long-term hardware supply, deployment and annual maintenance opportunities.
C. Software & IT Solutions Business Development
- Identify business opportunities for customized software development and enterprise applications.
- Promote Web Applications, Mobile Applications, ERP, CRM, HRMS and Workflow Automation Solutions.
- Develop opportunities in AI-enabled applications, cloud solutions, cybersecurity and IT infrastructure management.
- Understand client requirements and coordinate with the technical team for solution design.
- Participate in software requirement discussions, demonstrations and solution presentations.
- Prepare software development proposals, licensing models, AMC and support agreements.
- Develop opportunities for software modernization, digital transformation and system integration projects.
D. Government Tender & GeM Business
- Identify relevant government tenders through GeM, CPPP, state e-procurement portals and PSU procurement platforms.
- Review tender eligibility, technical specifications, scope of work and commercial requirements.
- Coordinate with bid teams for technical and financial bid preparation.
- Prepare and submit pre-bid queries, clarifications and compliance statements.
- Coordinate with OEMs for authorization letters, certifications and technical documentation.
- Participate in pre-bid meetings, technical presentations and commercial negotiations.
- Track tender submissions, evaluation results, purchase orders and contract awards.
- Ensure timely submission of bids and compliance with tender conditions.
- Develop relationships with government departments, PSUs and procurement agencies while maintaining ethical procurement practices.
E. Client Relationship Management
- Build and maintain strong relationships with existing and prospective customers.
- Identify upcoming customer requirements, budgets and procurement plans.
- Conduct regular customer visits and follow-up meetings.
- Coordinate with project execution, service and support teams to ensure customer satisfaction.
- Resolve commercial issues and facilitate timely customer communication.
- Identify renewal opportunities for AMC, software licenses and support contracts.
F. Commercial Management & Revenue Collection
- Prepare competitive pricing and commercial proposals in coordination with management.
- Negotiate pricing, payment terms, delivery schedules and contractual conditions.
- Maintain project-wise profitability and gross margin targets.
- Coordinate with accounts and project teams for invoicing and payment follow-up.
- Monitor outstanding payments and support timely collections.
- Maintain accurate sales forecasts, order pipelines and revenue projections.
G. Sales Reporting & Market Intelligence
- Maintain updated customer databases and CRM records.
- Prepare daily activity reports and weekly sales pipeline reports.
- Submit monthly business development performance reports.
- Monitor competitor pricing, new products, market trends and upcoming projects.
- Identify emerging technologies and new market segments.
- Provide management with business forecasts and strategic recommendations.
