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13.0 - 20.0 years
30 - 35 Lacs
thane, navi mumbai, mumbai (all areas)
Work from Office
Job Objective The objective of the role is to communicate effectively for developing and sustaining brand image in order to position and enhance the brands visibility in the eyes of our customers, investors, stakeholders and the public at large. Functional Competencies Essential functional competencies required Communication Skills (Ext & Internal) Vendor Management Understanding of Media Industry Degree in Journalism/PR (Advertising, PR, Crisis Management, Event Management, Branding) Content Development Knowledge of Computer Networking Skills Organizational Skills Exposure in handling social media platforms Desired functional competencies required Knowledge of local language Knowledge/ Exposure to SAP Designing/Creativity skills Behavioural Competencies Effective Communication Negotiation skills Analytical skills Interpersonal skills Decision Making Customer Centric approach Problem solving ability Experience & Educational Requirements Educational Qualification Include Additional Certification if any Post -Graduation in PR & Corporate Communication from Premier Institute. MBA Marketing desirable. Social Media and Google Ad words (SEO & SEM), Digital Marketing Relevant Experience Minimum 13 years in the same field Communication Interfaces External Internal Media - Journalists - Response / Space Marketing Teams MD, DMD, HOF, Departmental Heads Contractors - Event organizers - Printing Agencies - Advertising Agencies - PR & Social Media Management Agencies. Customers - Sponsor/Exhibition Organizers of events, Conference, Exhibition Local Communities/Authorities Political representatives , Police, BMC, TMC, NMMC, TMT, NMMT, BEST, MSRTC, MMRDA, Auditors, CGDs, Promoters, Corporate Communication team of GAIL Key responsibilities & Accountabilities 1)Media handling and crisis management Media monitoring and news analysis for devising plan and strategy for positioning in an appropriate manner. Develop relations with media through bridge building meetings with media representatives press release, press conferences, etc. and serve as primary contact for organizations media relations. During crisis overseeing the action plan for ensuring timely intervention with media to position in a positive frame. Review the information compiled for media. Ensure adequate crisis media handling training for employees Oversee arrangements and conduct media handling training for senior management and all concerned to ensure proper message is communicated to media Explore opportunities for spokesperson profiling in print and electronic media. 2)Departmental Budget/ Plan Review the Annual Activity of CC dept. and submit for approval of HOF(Marketing) Review departmental budget and ensure timely submission for approval of HOF( Marketing) Review the budget uploaded in the system for financial approval Ensure proper utilisation of budget available for CC activities 3)Corporate Affairs and Relations Review conceptualisation and implementation of awareness programmes through conventional as well as social media. Oversee the activities pertaining to strengthening brand and nurturing of corporate relationship with Regulatory authorities by means of support through sponsorships. Conceptualise and develop audio-visual tools including corporate film. 4)Corporate Image Building Review internal and external branding collaterals to ensure uniformity in branding and adherence to Corporate logo guidelines. Oversee the implementation of display of signages, safety & caution boards and other branding material at all touch points. Reviewing the promotional literature and advertisements to ensure that the companys message is communicated effectively. 5)Event management Plan activities for events as per directives of top management and review arrangements. Ensure proper messaging and branding done through the collaterals. Ensure smooth organising of the event and proper representation of during and in media after the event. 6)Creation and updation of SOP Monitor the pre-defined processes as per ISO documentation, policies and procedures as per CC Policy to ensure the consistency, efficiency and quality in all areas of work. Ensure continuous Improvement in process through comprehensive review and suggestions for change. 7)MIS Report & Action Plan Ensure timely submission of MIS related reports for customer complaints on social media and crisis media handling training sessions conducted. Ensure closure of NCs within timelines. Control expenses of budget v/s. actual 8)Internal Communication Ensure proper communication of managements objective to the employees. 9)People Management Coordinate with HR department to ensure CC department is adequately staffed as per the manpower requirements Own and develop high potential talent and create a talent pipeline for the department Ensure high level of employee engagement and retention of critical employees Instil a performance culture in the organization through driving timely goal setting, monitoring, and performance review
Posted 4 days ago
0.0 - 2.0 years
2 - 5 Lacs
Ahmedabad
Work from Office
Supporting the Head of Marketing in day-to-day marketing and related promotional activities including website management, social media marketing, event marketing and management, and more.experiencein MS Suite including MS Excel, MS Doc, MS PowerPoint Required Candidate profile Digital Marketing skills Good written and oral communication External and internal brand marketing and communication- meeting and liaising with various media partners, event managers, agencies etc
Posted 1 month ago
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