Brand Representative

As someone with a knack for selling luxury goods or experience working in art galleries, you may be a great fit for this role. You will be responsible for inspiring advocacy, love, and loyalty among affluent urban consumers, trade, and media. Your primary tasks will involve creating conversations around the category and brand, as well as developing relevant content on product, brand experiences, music, and drinks for your personal handle. Your exceptional communication skills, both as a storyteller and in public speaking, will be essential for this role. You should have a solid understanding of consumer trends such as premiumisation, experiential marketing, and indulgence. Knowledge of spirits including their history, trends, bars, mixology, and category consumption will also be beneficial. Understanding premium consumer behaviors and preferences, both at bars and in the on-trade sector, will be key. Basic event management skills, high energy, and self-motivation are necessary qualities for success in this position. You should possess excellent networking skills and be proficient at building relationships with consumers and trade partners. A strong social media presence and experience as a micro-influencer will be advantageous in this role.,