4 Brand Narrative Jobs

As a Product Marketing & Growth Manager at PyjamaHR, you will play a crucial role in driving growth, shaping the brand, and making hiring effortless. Your responsibilities will include crafting a compelling brand narrative, leading product marketing initiatives, executing multi-channel campaigns, analyzing and iterating based on metrics, as well as collaborating and communicating effectively with cross-functional teams. In this role, you will be expected to translate the company's vision into engaging messages and visual themes, maintain a consistent brand voice across various channels, and design go-to-market strategies for new features and product launches. You will collaborate closely with product and sales teams to position PyjamaHR's AI-driven ATS in a way that resonates with customers. Additionally, you will be responsible for managing dynamic social media, email, and content campaigns to drive engagement and convert leads. You will also experiment with growth-hacking techniques, utilize platforms like Google Analytics and HubSpot to track performance, and pivot strategies based on data insights to continuously improve results. The ideal candidate for this role should have 1-4 years of experience in marketing or related fields, preferably in a startup or SaaS environment. You should be both creative and analytical, with strong communication skills and a tech-savvy mindset. Being high-energy, adaptive, and able to thrive in a fast-paced environment will be essential for success in this role. At PyjamaHR, you will have the opportunity to own campaigns from ideation to execution, work with cutting-edge technologies such as AI and LLMs, and be part of a fun and collaborative culture that values innovation and creativity. Your contributions will be recognized through a competitive compensation package that reflects your expertise and passion. If you are excited about being the driving force behind a product that is redefining hiring, we invite you to apply now and join us in shaping the future of recruitment together.,

As a Content Strategist for our brand in the fragrance world, you will play a crucial role in defining and leading our brands voice. Your responsibilities will go beyond creating product descriptions and social media posts. You will be responsible for shaping a narrative ecosystem where scent intertwines with story, memory, and meaning. Your key responsibilities will include developing a cohesive and emotionally evocative content strategy that reflects our brands fragrance philosophy, storytelling arc, and sensory experiences. You will also be in charge of managing the editorial calendar, integrating product narratives, cultural moments, scent rituals, and seasonal themes. Additionally, you will create moodboards, campaign themes, and brand narratives that transcend basic ingredients, delving into worlds of mood, memory, and identity. In terms of cross-channel content strategy, you will define and synchronize content across various touchpoints such as the website, product pages, emails, social media, landing pages, and packaging copy. Your role will involve guiding the tone, structure, and rhythm of copy for a range of content, from launch campaigns to ambient storytelling. Collaboration with social, design, and performance teams will be essential to ensure creative consistency and excellence tailored to each platform. To excel in this role, you should ideally have 4-6 years of experience in content strategy, editorial, or brand storytelling, with a preference for those with backgrounds in fragrance, beauty, fashion, or luxury industries. A strong strategic mindset is crucial as you will be required to align editorial storytelling with brand objectives and customer journeys. Your passion for scent, storytelling, memory, aesthetics, and cultural anthropology will be an asset in this position.,

We are searching for an individual who possesses a talent for storytelling, a knack for crafting captivating headlines, and a purposeful writing style. As the Content & Copy Strategist at Not Rocket Science, you will play a crucial role in defining the brand's voice across various platforms. Your responsibilities will include creating engaging, witty, and on-brand copy for a diverse range of mediums such as social media, product packaging, website content, email campaigns, blogs, digital advertisements, and more. You will develop content strategies that enhance the brand narrative and encourage audience engagement. Ensuring consistency in tone across all consumer touchpoints, while also complying with legal requirements and optimizing for maximum engagement, will be a key part of your role. Additionally, you will stay abreast of content trends, bringing fresh and innovative ideas that align with the unique voice of Not Rocket Science. Adapting messaging to suit different platforms and target audience personas, while maintaining freshness and relatability, will also be essential. The ideal candidate will hold a degree in Marketing, Journalism, Communications, English, or a related field. You should have 1-3 years of experience in content strategy, copywriting, or content marketing, preferably within a consumer brand or agency setting. A keen eye for detail, impeccable grammar, and the ability to infuse humor, emotion, and clarity into your writing are essential qualities. Your portfolio should demonstrate a blend of creativity and strategic thinking. Collaboration with design and marketing teams will be a regular part of your work, so the ability to work effectively in a cross-functional environment is vital. Being able to manage multiple projects simultaneously and adapt swiftly in a fast-paced setting is a skill that will serve you well in this dynamic role.,

What does the role entail As the India and Global Marketing Lead , you will be the cornerstone of our marketing strategy, responsible for: Defining and Owning the Brand Narrative: Craft and drive a strong global brand narrative that resonates across markets, building a differentiated identity for Bosch MPS. Championing Product-Led Growth (PLG): Align marketing strategies with PLG frameworks to accelerate user acquisition, activation, and retention in B2B Mobility environment. Strategic Pricing and Market Positioning: Develop pricing strategies that reflect market dynamics while ensuring value alignment for our products and platforms. Integrated Marketing Campaigns: Lead the planning and execution of holistic campaigns, combining digital, content, and event strategies to create a seamless customer journey. Martech and Digital Ecosystem Leadership: Drive the implementation of a robust Martech stack, ensuring data-driven marketing excellence. Oversee the design and optimization of websites for intuitive user experiences. Content and Thought Leadership: Elevate Bosch MPS's market presence by creating high-impact content strategies, contributing to industry discussions, and building domain authority. GTM Strategy and Product Launches: Partner with product, sales, and regional teams to define and execute Go-to-Market plans for global and regional rollouts. Partner Enablement and Loyalty Programs: Enhance the partner ecosystem with co-marketing initiatives and loyalty strategies that drive shared growth and value. Data-Driven Decision Making: Leverage analytics and insights to measure impact, optimize marketing spends, and refine strategies for global scalability. Team Leadership and Collaboration: Build and mentor a high-performing marketing team while fostering cross-functional and cross-geography collaboration to achieve organizational goals. Market Research and Consumer Insights: Conduct in-depth market research to identify trends, competitive insights, and consumer needs, translating findings into actionable marketing strategies. Qualifications 1. MBA in Marketing, Business Administration, or a related field from a reputed institute. 2. At least 10+ years of leadership experience in B2B marketing, including exposure to global and regional markets. Additional Information Supporting competencies for the role: Brand Storytelling and Strategic Thinking: Expertise in brand positioning, pricing, and creating compelling narratives that resonate globally. Data Savvy and Analytical: A mindset that blends creativity with data, enabling measurable success and continual improvement. Market Intelligence: A strong grasp of market research techniques to identify emerging trends, assess competition, and understand consumer behavior. Global Mindset with Local Adaptation: Experience in navigating cultural nuances and market dynamics to craft strategies that work globally but connect locally. Collaborative Leadership: A natural ability to inspire teams, foster collaboration, and align diverse stakeholders toward shared goals. Execution Excellence: A proven track record of translating strategic visions into impactful marketing initiatives that drive tangible business outcomes.