Brand manager (female)

2 years

0 Lacs

Posted:2 months ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Minimum 2 Years experience required Develop and execute brand strategies to build awareness, engagement, and loyalty. Create and maintain brand guidelines to ensure consistency across all platforms and materials. Plan and implement marketing campaigns aligned with the brand’s goals and target audience. Analyze market trends, customer insights, and competitor activity to refine brand positioning. Coordinate with design, content, digital, and sales teams to ensure cohesive brand messaging. Oversee product packaging, in-store branding, and promotional materials to reflect brand identity. Manage brand partnerships, collaborations, and events to increase visibility and goodwill. Track brand performance metrics and present regular reports to management. Guide franchisees and outlets to follow brand standards and enhance the customer experience. Innovate new branding ideas for growth in local and regional markets. Job Type: Full-time Schedule: Day shift Work Location: In person

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