Brand Alliance Internship

As an Intern at MARS Cosmetics, your day-to-day responsibilities will include assisting in identifying, researching, and evaluating potential brand partners that align with company goals. You will be involved in helping execute and monitor co-branded campaigns and promotional activities. Additionally, conducting research on industry trends, competitor partnerships, and new market opportunities will be part of your role. You will play a key role in assisting in scheduling meetings, preparing presentations, and maintaining documentation related to partnerships. Tracking and reporting the performance of partnership campaigns, such as reach, engagement, and conversions, will be crucial. Furthermore, you will help create marketing materials, social media content, and partnership pitch decks. Collaborating on planning and executing co-branded events or experiential marketing activations will be an exciting part of your responsibilities. Under guidance, you will conduct outreach to potential partners and maintain partnership databases and documentation. Being actively involved in brainstorming sessions for new alliance opportunities and drafting partnership briefs, recaps, or internal reports will be essential. Your role will also involve monitoring deliverables from brand partners to ensure timelines are met and assisting in preparing post-campaign performance summaries. It is important to stay informed on brand alignment principles and current branding trends to contribute effectively to the company's goals. About Company: MARS Cosmetics is a young and bold color cosmetics brand based in Delhi. The company is dedicated to making beauty products better and more affordable, and as an intern, you will have the opportunity to be part of this innovative and dynamic team.,