Biotastic Health Systems

We, Biotastic Health Systems (Ice Code Recovery), offer innovative cold therapy solutions and red light therapy panels to enhance wellness. We are transitioning to Biotastic and introducing saunas for relaxation and rejuvenation. Located in Chennai, India, we are focused on providing next-level wellness experiences. Seniority: Mid to Senior Level (5–8 years experience) To lead Biotastic’s content and brand marketing efforts with a clear focus on organic growth, SEO dominance, and authority building in the wellness and biohacking space. This role is designed for a creative yet performance-driven leader who can scale content systems across platforms and turn the Biotastic brand into a cultural and category-defining presence. RESPONSIBILITIES: Content Strategy & Execution: Build and manage a consistent brand voice across all platforms (Instagram, YouTube, Blog, WhatsApp, Email). Create a monthly content calendar mapped to brand pillars: wellness, recovery, longevity, lifestyle, etc. Guide the creation of content formats: reels, carousels, newsletters, short-form videos, infographics, and memes. Collaborate with in-house videographers, designers, and editors to execute content assets. SEO & Website Content: Own and manage the blog strategy — build keyword banks and topical clusters and execute long-form articles. Optimize all website pages, product pages, and landing pages for SEO best practices. Coordinate with external SEO consultants (if needed) and manage tools like Google Search Console, Ahrefs, etc. Regularly monitor traffic growth, bounce rates, and keyword rankings — adjust strategy accordingly. Social Media Growth: Grow the Biotastic presence on platforms like Instagram, LinkedIn, and YouTube Shorts using platform-native content. Oversee brand storytelling via reels, product walk-throughs, behind-the-scenes, educational breakdowns, and community features. Launch series-based content to build ongoing engagement (e.g., Transformation Stories, Rituals of the Week, Product Deep Dives). Content System Building: Set up a repurposing engine: one long-form piece → multiple shorts, quotes, stories, and carousels. Build a Notion-based content database with all raw and edited assets, captions, hashtags, and publishing timelines. Standardize workflows with the creative team — ideation → scripting → production → approval → posting. Brand Collabs & Influencer Amplification: Create structured content briefs for influencers and partners to align with the Biotastic content tone. Ensure all collaborations (events, shoutouts, UGC) are maximized for repurposing and storytelling. Analytics & Iteration: Track and report the performance of each content format weekly (reach, saves, shares, and watch time). Identify what content is working and double down with fresh variants. Stay updated with trends and evolve formats using tools like ChatGPT, CapCut, Notion AI, and Canva. SUCCESS METRICS: Weekly content output across all platforms Blog traffic and keyword rankings (SEO growth) Instagram reach, saves, and follower growth YouTube Shorts & Reels engagement (avg. views, shares) Consistency and quality of the content publishing pipeline Increased number of collaborations leading to high-performing content REQUIREMENTS: 5+ years in content marketing, social media, or SEO-based brand building Prior experience in wellness, lifestyle, or D2C product marketing is preferred Has built and scaled a social media presence or blog from scratch. Strong sense of brand storytelling, copywriting, and visual aesthetics SEO research tools (Ahrefs, SEMrush, Google Keyword Planner) Proficiency in Notion, Canva, Google Sheets, and ChatGPT for planning and execution Experience in directing or collaborating with editors, videographers, and graphic designers. Obsessive about content quality and cultural trends Highly organized and able to manage content teams and workflows Passion for wellness, personal growth, and futuristic health trends WHY JOIN US? Be part of a bold mission to build the #1 Biohacking Brand in India Build a content system that educates, inspires, and defines a new category Work directly with the founder and visionary leadership team High creative freedom + opportunity to lead a fast-scaling brand movement. Job Type: Full-time Pay: From ₹60,000.00 per month Benefits: Paid time off Schedule: Day shift Weekend availability Application Question(s): Will you be able to show us one of your prominent works during interview? Education: Bachelor's (Required) Experience: SEO tools: 1 year (Required) Work Location: In person Expected Start Date: 01/07/2025

About us: At Biotastic Health Systems, our vision is to empower individuals to live longer, healthier, and more vibrant lives through innovative, science-backed biohacking solutions. We believe in optimizing wellness by combining technology and self-care to amplify vitality and longevity. From Red Light Therapy and Infrared Saunas to Cold Therapy systems, our holistic solutions are designed to enhance skin health, boost energy, and improve mental clarity. Wellness isn’t just about recovery—it’s about achieving your full potential. Biotastic transforms ordinary health practices into extraordinary outcomes. About the role: We're looking for a highly proactive and detail-obsessed Executive Assistant (EA) to support senior leadership. If you’re someone who thrives on organization, excels at prioritizing, and is naturally great at anticipating needs before they arise, this one’s for you. You won’t just be managing calendars—you’ll be managing chaos. This role is a mix of operational support, project coordination, problem-solving, and time-optimization. Basically, you’ll be the go-to person to make sure nothing falls through the cracks. Don't let experience hold you back- if you've got the skills and the drive, we'd love to hear from you!! KEY RESPONSIBILITIES: Calendar & Time Management: Handle complex scheduling, time blocking, meeting prep, and post-meeting buffers. Your mission: guard their time like it’s Fort Knox. Prioritization & Task Management: Understand what’s urgent vs. important, triage requests, and manage to-dos with zero open loops. Meeting Support & Note-taking: Join key meetings, take crisp notes, follow up on action items, and ensure decisions are documented. Project & Task Tracking: Use tools (like Notion, Trello, ClickUp, or Asana) to keep projects moving and make sure deliverables don’t get lost. Research & Prep: Conduct background research, summarize insights, and prep briefs ahead of meetings or decisions. Process Optimization & SOPs: Create, maintain, and improve internal SOPs, dashboards, and workflows. Keep things scalable. Problem-Solving: Don't just raise flags—bring solutions. Anticipate roadblocks and take initiative to solve them. REQUIREMENTS: Up to 15 years of experience (max) as an Executive Assistant or Personal Secretary Strong command of productivity tools (Google Workspace, MS Office, Notion, Slack, etc.) Excellent written and verbal communication skills. Trustworthy, confidential, and emotionally intelligent. High level of independence and decision-making. Obsessed with systems, workflows, and follow-through. Startup or fast-paced environment experience. Exposure to project management tools (ClickUp, Trello, Monday.com, etc.) Experience supporting C-suite or founders. Job Type: Full-time Pay: ₹30,000.00 - ₹45,000.00 per month Schedule: Day shift Weekend availability Application Question(s): What is your current or last drawn CTC? Experience: Executive Assistant: 2 years (Preferred) Work Location: In person

About us: At Biotastic Health Systems, our vision is to empower individuals to live longer, healthier, and more vibrant lives through innovative, science-backed biohacking solutions. We believe in optimizing wellness by combining technology and self-care to amplify vitality and longevity. From Red Light Therapy and Infrared Saunas to Cold Therapy systems, our holistic solutions are designed to enhance skin health, boost energy, and improve mental clarity. Wellness isn’t just about recovery—it’s about achieving your full potential. Biotastic transforms ordinary health practices into extraordinary outcomes. About the role: We're looking for a highly proactive and detail-obsessed Executive Assistant (EA) to support senior leadership. If you’re someone who thrives on organization, excels at prioritizing, and is naturally great at anticipating needs before they arise, this one’s for you. You won’t just be managing calendars—you’ll be managing chaos. This role is a mix of operational support, project coordination, problem-solving, and time-optimization. Basically, you’ll be the go-to person to make sure nothing falls through the cracks. Don't let experience hold you back- if you've got the skills and the drive, we'd love to hear from you!! KEY RESPONSIBILITIES: Calendar & Time Management: Handle complex scheduling, time blocking, meeting prep, and post-meeting buffers. Your mission: guard their time like it’s Fort Knox. Prioritization & Task Management: Understand what’s urgent vs. important, triage requests, and manage to-dos with zero open loops. Meeting Support & Note-taking: Join key meetings, take crisp notes, follow up on action items, and ensure decisions are documented. Project & Task Tracking: Use tools (like Notion, Trello, ClickUp, or Asana) to keep projects moving and make sure deliverables don’t get lost. Research & Prep: Conduct background research, summarize insights, and prep briefs ahead of meetings or decisions. Process Optimization & SOPs: Create, maintain, and improve internal SOPs, dashboards, and workflows. Keep things scalable. Problem-Solving: Don't just raise flags—bring solutions. Anticipate roadblocks and take initiative to solve them. REQUIREMENTS: Up to 15 years of experience (max) as an Executive Assistant or Personal Secretary Strong command of productivity tools (Google Workspace, MS Office, Notion, Slack, etc.) Excellent written and verbal communication skills. Trustworthy, confidential, and emotionally intelligent. High level of independence and decision-making. Obsessed with systems, workflows, and follow-through. Startup or fast-paced environment experience. Exposure to project management tools (ClickUp, Trello, Monday.com, etc.) Experience supporting C-suite or founders. Job Type: Full-time Pay: ₹30,000.00 - ₹45,000.00 per month Schedule: Day shift Weekend availability Application Question(s): What is your current or last drawn CTC? Experience: Executive Assistant: 2 years (Preferred) Work Location: In person

At Biotastic Health Systems , our vision is to empower individuals to live longer, healthier, and more vibrant lives through innovative, science-backed biohacking solutions. We believe in optimizing wellness by combining technology and self-care to amplify vitality and longevity. From Red Light Therapy and Infrared Saunas to Cold Therapy systems, our holistic solutions are designed to enhance skin health, boost energy, and improve mental clarity. Wellness isn’t just about recovery—it’s about achieving your full potential. Biotastic transforms ordinary health practices into extraordinary outcomes. Role Description: This is a full-time on-site role for a Customer Experience Executive at Biotastic Health Systems (Ice Code Recovery). The Customer Experience Executive will be responsible for ensuring customer satisfaction, providing customer support, and maintaining excellent communication with clients on a daily basis. Key Responsibilities: Act as the primary point of contact for all incoming customer inquiries across phone, email, chat, and social media platforms. Identify and understand customer needs to deliver accurate product information and effective solutions. Log and maintain inquiry records using CRM systems or internal tracking tools for visibility and follow-up. Ensure timely follow-ups on unresolved queries to drive customer engagement and boost conversion rates . Liaise with internal teams to coordinate swift and appropriate responses. Capture and communicate customer feedback and insights to relevant teams, including Product and Leadership, to support continuous improvement. Build lasting relationships with prospective and existing customers through consistent, personalized interactions. Analyze recurring customer concerns and suggest actionable improvements to internal processes or communication strategies. Support post-sale activities , including delivery updates, onboarding guidance, and usage troubleshooting. Requirements: 1–2 years of relevant experience in customer support , client relations, or inside sales ; experience in startups or with tech products is a strong plus. Excellent verbal and written communication skills in English and Hindi . Strong multitasking and time management abilities in a fast-paced environment. Proficiency with CRM tools and office productivity software is a plus (e.g., Google Workspace, MS Excel). Empathetic and solution-focused mindset with a passion for delivering exceptional customer experiences. Proactive, self-motivated, and eager to take initiative in identifying and driving process improvements. Job Type: Full-time Pay: From ₹30,000.00 per month Application Question(s): Are you comfortable with the mentioned pay scale? Experience: Customer support: 1 year (Preferred) Work Location: In person

At Biotastic Health Systems , our vision is to empower individuals to live longer, healthier, and more vibrant lives through innovative, science-backed biohacking solutions. We believe in optimizing wellness by combining technology and self-care to amplify vitality and longevity. From Red Light Therapy and Infrared Saunas to Cold Therapy systems, our holistic solutions are designed to enhance skin health, boost energy, and improve mental clarity. Wellness isn’t just about recovery—it’s about achieving your full potential. Biotastic transforms ordinary health practices into extraordinary outcomes. Role Description: This is a full-time on-site role for a Customer Experience Executive at Biotastic Health Systems (Ice Code Recovery). The Customer Experience Executive will be responsible for ensuring customer satisfaction, providing customer support, and maintaining excellent communication with clients on a daily basis. Key Responsibilities: Act as the primary point of contact for all incoming customer inquiries across phone, email, chat, and social media platforms. Identify and understand customer needs to deliver accurate product information and effective solutions. Log and maintain inquiry records using CRM systems or internal tracking tools for visibility and follow-up. Ensure timely follow-ups on unresolved queries to drive customer engagement and boost conversion rates . Liaise with internal teams to coordinate swift and appropriate responses. Capture and communicate customer feedback and insights to relevant teams, including Product and Leadership, to support continuous improvement. Build lasting relationships with prospective and existing customers through consistent, personalized interactions. Analyze recurring customer concerns and suggest actionable improvements to internal processes or communication strategies. Support post-sale activities , including delivery updates, onboarding guidance, and usage troubleshooting. Requirements: 1–2 years of relevant experience in customer support , client relations, or inside sales ; experience in startups or with tech products is a strong plus. Excellent verbal and written communication skills in English and Hindi . Strong multitasking and time management abilities in a fast-paced environment. Proficiency with CRM tools and office productivity software is a plus (e.g., Google Workspace, MS Excel). Empathetic and solution-focused mindset with a passion for delivering exceptional customer experiences. Proactive, self-motivated, and eager to take initiative in identifying and driving process improvements. Job Type: Full-time Pay: From ₹30,000.00 per month Application Question(s): Are you comfortable with the mentioned pay scale? Experience: Customer support: 1 year (Preferred) Work Location: In person

At Biotastic Health Systems , our vision is to empower individuals to live longer, healthier, and more vibrant lives through innovative, science-backed biohacking solutions. We believe in optimizing wellness by combining technology and self-care to amplify vitality and longevity. From Red Light Therapy and Infrared Saunas to Cold Therapy systems, our holistic solutions are designed to enhance skin health, boost energy, and improve mental clarity. Wellness isn’t just about recovery—it’s about achieving your full potential. Biotastic transforms ordinary health practices into extraordinary outcomes.As a Customer Support Manager, you will turn customers into long-term brand advocates by delivering world-class support, proactive communication, and personalized wellness experiences. Key Responsibilities: Customer Journey Optimization Own and enhance the entire customer experience cycle from inquiry to post-purchase. Develop educational content (onboarding guides, video tutorials, webinars). Implement customer feedback loops to improve products & services. Customer Support & Service Excellence Set up & manage multi-channel support (WhatsApp, Email, Calls, Social Media). Reduce response & resolution times by optimizing SOPs. Build a pre-written FAQ & response database to streamline common queries. Train & manage a customer support team to ensure 100% satisfaction. Retention & Loyalty Programs Develop a customer loyalty & referral program to drive repeat purchases. Track Net Promoter Score (NPS) & Customer Satisfaction (CSAT) to measure success. Identify customer pain points & collaborate with product & marketing teams to improve engagement. After-Sales & Warranty Support Implement a smooth returns, maintenance & warranty process for ice baths, saunas, and red light therapy panels. Work with the Product & Operations Team to ensure quick service resolution. Track product defects, return rates, and service tickets to enhance quality control. CRM & Data-Driven Customer Insights Implement & manage a Customer Relationship Management (CRM) system (HubSpot, Odoo, Zoho). Use customer data & AI automation to personalize interactions & increase engagement. Analyze buying behavior to predict & drive repeat purchases. Community Building & Brand Advocacy Engage with customers through social media, wellness events, and email marketing. Encourage & manage user-generated content (testimonials, reviews, transformation stories). Convert satisfied customers into brand ambassadors through influencer referral programs. Job Type: Full-time Pay: From ₹500,000.00 per year Application Question(s): Have you ever handled a team in your previous jobs? Are you comfortable with the mentioned pay scale? Experience: Customer support: 2 years (Required) Language: Hindi (Preferred) Work Location: In person

At Biotastic Health Systems , our vision is to empower individuals to live longer, healthier, and more vibrant lives through innovative, science-backed biohacking solutions. We believe in optimizing wellness by combining technology and self-care to amplify vitality and longevity. From Red Light Therapy and Infrared Saunas to Cold Therapy systems, our holistic solutions are designed to enhance skin health, boost energy, and improve mental clarity. Wellness isn’t just about recovery—it’s about achieving your full potential. Biotastic transforms ordinary health practices into extraordinary outcomes. Are you a dynamic B2B sales maverick with a knack for closing high-ticket deals and building powerhouse teams? LOCATION: CHENNAI As a B2B Specialist, you'll be Managing and converting leads . Developing a scalable sales pipeline. Leading and growing the sales team. Closing B2B partnerships with gyms, wellness centres, and hotels. through optimized online and offline strategies. Driving D2C sales. Pipeline optimization. You will be selling premium wellness products, including: Saunas → Infrared, hybrid, and traditional models for commercial & luxury home use. Chillers → High-performance cooling systems designed for recovery & therapy. KEY RESPONSIBILITIES: Lead Management & Conversion: Prioritize & respond to incoming high-intent leads within 24 hours . Engage via calls, emails, and meetings to understand customer needs. Present tailored solutions that highlight the luxury, wellness, and performance benefits of Biotastic products . Maintain a high follow-up rate to ensure maximum lead conversion. Sales Strategy & Execution: Develop and execute a high-performance sales strategy for B2B & D2C channels . Create customized proposals and pricing structures for different client segments. Stay ahead of market trends & competitor offerings to position Biotastic strategically. Work closely with marketing & operations to ensure seamless customer experience. Business Development & Relationship Management: Build partnerships with gyms, physiotherapy centers, and high-end wellness resorts . Establish relationships with real estate developers, interior designers, and luxury builders for residential sauna sales. Leverage influencer collaborations to boost brand credibility & word- of-mouth referrals. Sales Team Leadership & Scaling: Recruit, train, and mentor a high-performing sales team . Set and track weekly/monthly sales targets. Implement a CRM-based tracking system ( Odoo, Salesforce, or HubSpot) to streamline operations. Foster a results-driven and customer-centric sales culture. Performance Tracking & Data Analysis: Monitor sales KPIs & conversion rates to optimize performance. Maintain detailed reports of leads, sales activities, and customer insights. Provide weekly and monthly updates to leadership with actionable insights. EXPECTATIONS & KEY PERFORMANCE INDICATORS (KPI): Daily Expectations: Reach out to all new leads within 24 hours. Log all activities in CRM. Share progress updates with the founder. Weekly Expectations: Analyze weekly sales performance Tackle bottlenecks & unlock opportunities. Drive 5-10 B2B outreach efforts. Monthly Expectations: Smash revenue targets. Achieve a stellar lead-to-conversion rate. Own post-sale engagement and satisfaction metrics. Present wins, learnings, and action plans. WE WANT YOU TO HAVE: 4+ years of sales experience and experience in handling premium products, wellness, fitness, or hospitality sectors is a plus. Proven experience closing ₹5L – ₹50L+ deals — yes, we’re talking serious sales. CRM savvy (Odoo, Salesforce, or HubSpot). Strong negotiator with luxury selling finesse Team builder , leader, and motivator in a fast-paced start-up environment Sharp with numbers, obsessed with optimization, and powered by data. Job Type: Full-time Pay: From ₹70,000.00 per month Benefits: Paid time off Application Question(s): Are you comfortable with the mentioned pay scale in the description? Are you available to join immediately? Why do you want to join our organization? What is the highest ticket deal you've closed? Experience: B2B sales: 4 years (Required) Work Location: In person

About us: At Biotastic Health Systems, our vision is to empower individuals to live longer, healthier, and more vibrant lives through innovative, science-backed biohacking solutions. We believe in optimizing wellness by combining technology and self-care to amplify vitality and longevity. From Red Light Therapy and Infrared Saunas to Cold Therapy systems, our holistic solutions are designed to enhance skin health, boost energy, and improve mental clarity. Wellness isn’t just about recovery—it’s about achieving your full potential. Biotastic transforms ordinary health practices into extraordinary outcomes. FRESHERS ARE MOST WELCOME TO APPLY! About the role: We're looking for a highly proactive and detail-obsessed Executive Assistant (EA) to support senior leadership. If you’re someone who thrives on organization, excels at prioritizing, and is naturally great at anticipating needs before they arise, this one’s for you. You won’t just be managing calendars—you’ll be managing chaos. This role is a mix of operational support, project coordination, problem-solving, and time-optimization. Basically, you’ll be the go-to person to make sure nothing falls through the cracks. Don't let experience hold you back- if you've got the skills and the drive, we'd love to hear from you!! KEY RESPONSIBILITIES: Calendar & Time Management: Handle complex scheduling, time blocking, meeting prep, and post-meeting buffers. Your mission: guard their time like it’s Fort Knox. Prioritization & Task Management: Understand what’s urgent vs. important, triage requests, and manage to-dos with zero open loops. Meeting Support & Note-taking: Join key meetings, take crisp notes, follow up on action items, and ensure decisions are documented. Project & Task Tracking: Use tools (like Notion, Trello, ClickUp, or Asana) to keep projects moving and make sure deliverables don’t get lost. Research & Prep: Conduct background research, summarize insights, and prep briefs ahead of meetings or decisions. Process Optimization & SOPs: Create, maintain, and improve internal SOPs, dashboards, and workflows. Keep things scalable. Problem-Solving: Don't just raise flags—bring solutions. Anticipate roadblocks and take initiative to solve them. REQUIREMENTS: Up to 15 years of experience (max) as an Executive Assistant or Personal Secretary Strong command of productivity tools (Google Workspace, MS Office, Notion, Slack, etc.) Excellent written and verbal communication skills. Trustworthy, confidential, and emotionally intelligent. High level of independence and decision-making. Obsessed with systems, workflows, and follow-through. Startup or fast-paced environment experience. Exposure to project management tools (ClickUp, Trello, Monday.com, etc.) Experience supporting C-suite or founders. Job Type: Full-time Pay: Up to ₹45,000.00 per month Application Question(s): What is your current or last drawn CTC? Work Location: In person