Assistant Team Lead, Content Marketer

As a leading meetings, events, and hospitality technology provider with a global presence, Cvent prides itself on a culture that values its people above all. Founded in 1999, Cvent has grown to serve over 22,000 customers worldwide with a comprehensive event marketing and management platform tailored to event professionals, hotels, special event venues, and destinations. At the heart of Cvent is a culture that fosters intrapreneurship, encouraging individuals to think and act like entrepreneurs, take risks, and make decisions independently. Cvent is currently looking for a talented content writer and marketer to join their innovative team. The ideal candidate will have a minimum of 5 years of experience in content writing and B2B marketing, coupled with a solid understanding of digital marketing strategies. In this role as a Senior Associate, you will be instrumental in executing content strategies that enhance traffic, engagement, and lead conversions through effective marketing campaigns. Key responsibilities include creating compelling and high-quality content such as blog posts, articles, eBooks, whitepapers, and case studies based on in-depth research of industry trends and target audience behavior. Collaboration with various teams like designers, developers, and marketing managers is essential to ensure seamless and impactful content delivery. The candidate will also be responsible for optimizing content for search engines, implementing SEO best practices to boost organic traffic, and executing comprehensive content marketing strategies across multiple channels including websites, blogs, and email campaigns. Regular analysis and reporting on the performance of content marketing efforts will be required to provide actionable insights and recommendations for continuous improvement. To be successful in this role, candidates should hold a Bachelor's degree in English language, marketing, communications, journalism, or a related field. Proven experience in content marketing, particularly in a fast-paced global agency or digital marketing environment, is highly desirable. A strong grasp of digital marketing strategies, SEO techniques, and content management systems is essential. Excellent written and verbal communication skills are a must, along with meticulous attention to detail and the ability to adapt to different brand voices. Effective project and time management skills are crucial to prioritize tasks, meet deadlines, and handle multiple projects concurrently. If you are passionate about content creation, marketing, and driving innovation in a dynamic environment, this role at Cvent offers a unique opportunity to contribute to impactful marketing initiatives and shape the future of event technology solutions.,