Assistant Brand Manager: Campaign Management

7 - 12 years

12 - 18 Lacs

Posted:2 weeks ago| Platform: Naukri logo

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Work Mode

Hybrid

Job Type

Full Time

Job Description

Client- Fulltime Lenovo

Pay roll: SDI

Location:

Assistant Brand Manager:

  • Manage planning and execution of global marketing campaigns across key markets.
  • Act as a bridge between the global brand team and market teams to ensure alignment, communication, and feedback tthroughout the campaign process.
  • Develop an understanding of business priorities and cultural nuances in key markets and support the localization of global campaigns
  • Ensure brand consistency across platforms while supporting localized execution.
  • Maintain smooth coordination through clear workflows with stakeholders
  • Monitor competitor activity to help identify brand differentiation opportunities.
  • Contribute to post-campaign learnings and insights to inform future improvements
  • Support creative development with ability to write creative briefs and contribute to content development when needed.

Key areas of responsibility

Campaign Management in focus markets

Internal and external Stakeholder Management

Development opportunities with this position

  • Be part of a dynamic, multi-country, diverse global team
  • Opportunity to contribute to the FIFA and F1 brand campaigns and be part of Lenovos exciting journey with these global partnerships.

Knowledge & experience required

  • Understanding of the evolving AI landscape, including technologies, players, and marketing applications.
  • A digital- and social-first mindset with strong marketing instincts.
  • Excellent communication and persuasion skills; ability to present ideas clearly
  • Experience in technology marketing or branding is a strong plus.
  • Experience working on sports brands or sponsorship campaigns is a plus.

Educational and relevant experience qualifications

  • MBA or a similar degree in marketing, advertising or communications
  • 7+ years of relevant experience working with agency or client side

Key Behavioural competencies

  • Strong team player; comfortable working in a fast-paced global setup, including late evenings to align with U.S.-based teams
  • Passionate about marketing and constant learning; always adapting and in sight of the changing marketing landscape.
  • Ability to differentiate / think out of the box

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