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6.0 - 12.0 years
6 - 12 Lacs
Chennai, Tamil Nadu, India
On-site
Job Title: Adobe Campaign Developer Experience Level P1, C1, STS (At least 5+ years of experience) Key Responsibilities As an Adobe Campaign Developer, you will: Campaign & Workflow Development: Design, develop, and implement complex marketing workflows in Adobe Campaign Classic (v8) to automate marketing processes and customer journeys. Campaign Execution & Management: Configure and manage campaign execution, including audience segmentation, personalization, and delivery across various channels (email, SMS, direct mail, etc.). System Integrations: Develop and maintain integrations between Adobe Campaign and other systems (CRM, AEP, analytics platforms, data warehouses, third-party marketing technologies) using APIs and other integration methods. Data Model & Schema Management: Understand and work with Adobe Campaign schemas and the underlying data model to ensure data integrity and effective targeting. Troubleshooting & Resolution: Troubleshoot and resolve issues related to campaign execution, data integration, and platform performance. Requirements Translation: Collaborate with marketing teams to understand their requirements and translate them into technical solutions within Adobe Campaign. Documentation: Develop and maintain technical documentation related to campaign workflows, integrations, and configurations. Platform Enhancement: Participate in the planning and execution of platform upgrades and enhancements. Compliance: Ensure compliance with data privacy regulations and best practices. Continuous Learning: Stay up-to-date with the latest features and best practices within Adobe Campaign. Mandatory Skills & Experience Technical Proficiency: Adobe Campaign Classic (v8): Deep understanding of the Adobe Campaign platform, including complex workflow development, data models, and API interactions. Workflow Design: Proven ability to design, develop, and implement complex marketing workflows to automate processes and customer journeys. Campaign Configuration: Experience configuring and managing campaign execution, audience segmentation, personalization, and cross-channel delivery. Integration Expertise: Strong technical proficiency in developing and maintaining integrations with CRM, AEP, analytics platforms, data warehouses, and third-party systems using APIs. Data Models: Understanding of Adobe Campaign schemas and underlying data models for data integrity and targeting. Troubleshooting: Ability to troubleshoot and resolve issues related to campaign execution, data integration, and platform performance. Documentation: Experience in developing and maintaining technical documentation for workflows, integrations, and configurations. Adobe Journey Optimizer (AJO): Experience with AJO is a significant plus. Experience & Qualifications: At least 5+ years of experience as an Adobe Campaign Developer or a similar role. Proven responsibility for the development, implementation, and maintenance of complex marketing campaigns and workflows within Adobe Campaign Classic (version 8). Essential Professional Skills Ability to collaborate effectively with marketing teams to translate requirements into technical solutions. Commitment to staying up-to-date with latest features and best practices . Attention to data privacy regulations and best practices .
Posted 1 month ago
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