Location: Bengaluru/Hyderabad/Chennai Vacancies: 10 About Us: Since 2008, weve been a leader in delivering innovative SaaS CRM solutions, with a strong reputation for excellence and customer satisfaction. Join us and be part of our growing success story! The Role: As a Business Development Manager (BDM), you will be responsible for driving sales and expanding our customer base within your assigned territory. This is an excellent opportunity for a motivated, results-driven professional passionate about technology and B2B sales. Key Responsibilities: Develop and implement sales strategies to meet targets in your territory. Engage potential clients via cold calling, networking, and lead generation. Assess client needs and present tailored SaaS CRM solutions. Conduct impactful demos and presentations. Build and maintain strong relationships with clients for long-term success. Collaborate with marketing and product teams to align efforts. Stay updated on industry trends and competitor activities. What We Offer: Competitive salary with performance-based incentives and bonuses. Comprehensive training and professional development. Supportive, collaborative work environment. Opportunities to work with diverse clients and industries. Be part of a trusted and reputable company. Qualifications: Bachelor's degree. Fresher or 1-4 years of experience in B2B sales (preferably in tech/software). Strong knowledge of SaaS CRM solutions. Excellent communication, negotiation, and presentation skills. Self-motivated with a results-driven approach. Familiarity with your assigned territory and a network of business contacts is a plus. Why Join Us? Growth opportunities in a fast-growing SaaS company. Career advancement and professional development. Innovative sales process and customer-centric approach. Competitive salary with attractive incentives. How to Apply: Send your resume and cover letter to careers@paramantra.com or apply through the job portal. For any queries, contact us at 080-46330666 . We look forward to hearing from you!

Join our high-performing marketing team, a strategic growth engine driving inbound demand. We are looking for a data-driven Performance Marketing Specialist who thrives in campaign optimization, lead generation, and digital advertising. If you're passionate about scaling campaigns, maximizing ROI, and collaborating with cross-functional teams, this role is for you! Campaign Management - Develop, execute, and manage performance-driven campaigns across AdRoll, Google Ads and Meta for specific audience segments. Performance Optimization - Continuously monitor and analyze campaign performance, making real-time optimizations and scaling ads to improve CPL, lead quality, and CAC. Data Analysis & Reporting - Ensure data accuracy and consistency across all campaign touchpoints. Analyze performance data, generate insights, and provide recommendations for continuous improvement. Budget Management - Strategically allocate and manage ad spend to maximize efficiency and ROI while staying within budget. A/B Testing & Experimentation - Design and execute A/B for ad creatives, landing pages, and targeting strategies to improve campaign effectiveness. Direct Call & WhatsApp Campaigns - Run and optimize direct call and WhatsApp ad campaigns to drive high-intent leads and customer interactions. Market Research & Trend Analysis - Stay updated with industry trends, competitor strategies, and emerging digital marketing technologies to ensure cutting-edge campaign execution. Collaboration & Cross-Functional Alignment - Work closely with content team, creative team, sales, and other stakeholders to align on campaign goals, messaging, and deliverables. Brand Awareness & Growth Initiatives - Execute and optimize brand awareness campaigns to increase visibility, engagement, and brand recall across digital platforms. Creative & Ad Format Expertise - Experience in ad creative development, messaging optimization, and asset testing. Expertise in multiple ad formats, including video, carousel, lead ads, and dynamic retargeting. Programmatic Advertising - Experience with programmatic ad platforms beyond AdRoll is desirable. Requirements Experience: 4+ years in B2B performance marketing, specifically in Google Ads and Meta Ads with a focus on lead generation. Technical Skills: Strong proficiency in Google Ads, Meta Ads Manager, Google Analytics, and marketing automation tools. Hands-on experience with direct call and WhatsApp campaigns. Expertise in A/B testing, conversion rate optimization (CRO), and audience segmentation. Analytical Skills: Ability to interpret campaign data, optimize performance metrics, and generate actionable insights . Strategic Mindset: Strong understanding of customer journey mapping, funnel optimization, and data-driven decision-making . Collaboration: Ability to work cross-functionally with creative, sales, and tech teams to execute performance-driven marketing strategies. Preferred Qualifications Certifications: Google Ads & Meta Blueprint certifications (preferred but not mandatory). Experience in B2B lead generation and demand generation campaigns. Familiarity with CRM & third-party ad tracking and attribution models. How to Apply: If you are a driven professional with a passion for technology and a desire to impact, we would love to hear from you. You can either apply via this job portal or send your resume and a cover letter outlining your relevant experience and why you are the perfect fit for this role to pallabi.j@paramantra.com can get connected at @8904492675.

We are looking for a B2B Content Writer to craft high-impact content that connects marketing, sales, and product messaging. This role is ideal for someone who can write compelling SaaS content while supporting sales enablement and product storytelling. The ideal candidate will have a passion for writing, a strong understanding of SEO principles, and the ability to create engaging content that resonates with our target audience. You will be responsible for producing high-quality articles, blog posts, website copy, and other content that boost our client's online visibility and drive organic traffic. Key Responsibilities Content Strategy & Creation Develop SEO-driven, high-converting content (blogs, whitepapers, website copy, email campaigns). Craft thought leadership content (articles, LinkedIn posts, Quora/Reddit engagement). Write compelling sales enablement materials (case studies, one-pagers, objection-handling docs). Create feature-focused content that explains the value of our product in a customer-friendly way. Collaborate with SEO, PPC, and Demand Gen teams to create conversion-focused content. Product Marketing Support Translate technical product features into clear, engaging messaging for different buyer personas. Write content for product launches, feature announcements, and customer onboarding materials. Support the sales team with competitor comparison content and positioning documents. Assist in crafting email sequences, landing pages, and website content for marketing campaigns. Collaboration & Research Work closely with Product, Marketing, Sales, and Customer Success to identify content gaps and opportunities. Interview customers & internal teams to generate use cases and success stories. Conduct market & competitor research to refine messaging and positioning. Content & SEO Optimization Conduct keyword research and implement SEO best practices to enhance content visibility and ranking on search engines. Review and edit content for accuracy, grammar, and style, ensuring consistency and quality across all materials. Research & Analytics Stay updated on industry trends, topics, and best practices to create relevant and timely content. Monitor and analyze content performance using tools like Google Analytics, providing insights for continuous improvement. Key Requirements Must-Have Skills Bachelor's degree in English, Communications, Marketing, or a related field. 3+ years in B2B technology content writing (preferably SaaS). Proven experience writing case studies, whitepapers, and product explainers. Ability to create search-optimized content that drives organic traffic. Ability to simplify complex features into engaging, customer-centric messaging and product storytelling. Strong understanding of SEO principles and keyword research tools (e.g., Google Keyword Planner, SEMrush). Excellent writing, editing, and proofreading skills with a keen attention to detail. Ability to write for different audiences and adapt tone and style accordingly. Familiarity with content management systems (CMS) such as WordPress is a plus. Strong organizational skills and the ability to manage multiple projects and deadlines. Nice-to-Have Skills Basic understanding of positioning, GTM, and feature launches. Email & Landing Page copywriting. Quora, Reddit & Community content Ability to engage in industry-specific conversations. What We Offer A role that bridges content, sales, and product marketing in a fast-growing SaaS company. Opportunities to develop product marketing skills and work closely with leadership. A collaborative and creative work environment where content drives real impact.