Agri Sales & Outreach Associate (Entry Level)

We are looking for enthusiastic agri graduates who are passionate about working with farmers, FPOs, and rural communities. As an Agri Sales & Outreach Associate, you will support our outreach for Soil Spectra, a 2-minute portable soil testing device used by FPOs to provide scientific fertiliser advisory to farmers.

This is a customer-facing, learning-rich role suitable for freshers who want to build a career in agribusiness, FPO development, and agri-tech adoption.

Base location will be Vidarbha, with frequent travel across districts such as Nagpur, Amravati, Yavatmal, Wardha, Akola, Washim, Buldhana, Chandrapur, and nearby villages.

• Reach out to FPOs, FPCs, CBBOs, agri dealers, NGOs and partner networks

  across the Vidarbha region to introduce Soil Spectra and generate initial interest.

• Schedule and conduct online/offline demos

  with FPO Directors, field staff, and farmer groups; assist in on-ground trials and awareness programs.

• Travel extensively across villages and FPO clusters in Vidarbha

  to execute demos, soil camps, exhibitions, and community outreach activities.

• Explain Soil Spectra features in simple regional language

  , support basic training for FPO staff, and help farmers use the device during field demonstrations.

• Maintain lead lists/CRM, follow up with FPOs

  , collect feedback, challenges, and local insights to strengthen adoption and improve engagement.

• Support senior sales and product teams

  in proposals, documentation, onboarding, and calibration-related field activities (if required).

• Execute planned field activities independently

  , ensuring timely coordination with FPOs, partners, and internal teams.

Qualifications

Educational Background (Preferred):

B.Sc. Agriculture / Horticulture

B.Tech. Agriculture Engineering

B.Sc. Forestry / Agri Biotechnology

Rural Management / Agribusiness graduates

OR any graduate with strong interest in agriculture

Skills Required:

Good communication in Marathi + Hindi (English optional)

Basic understanding of soil, fertilisers, and cropping systems

Comfortable with phone-based outreach + field visits

Strong follow-up habits

Eagerness to learn sales and agri advisory

Ability to work independently with guidance

Growth Plan

This role offers fast career progression:

• 612 months ? Agri Business Development Executive
• 1824 months ? Territory / Area Sales Lead
• Opportunity to handle partnerships, FPO accounts, and product training