Affiliate Marketing Manager

ORM and Affiliate Manager

• Recruit and Manage Publisher/Affiliate Traffic Sources: Responsible for sourcing and

managing affiliates and publishers for our mobile ad network. This involves identifying

potential partners, negotiating agreements, and fostering strong relationships to drive traffic

and revenue.

• Optimize Affiliate Performance: Continuously monitor affiliate performance metrics,

analyze data, and optimize campaigns to maximize ROI and meet KPIs.

• Stay Updated on Industry Trends: Keep abreast of industry trends, developments, and best

practices in online and mobile advertising, lead generation, and arbitrage media buying.

• Campaign optimization: Manage the campaign process end-to-end including: partner

research, campaign objective development, campaign development/execution,

optimization, analytics, and reporting.

• Global Expansion: Support international growth by localising affiliate strategies across key

regions (North America, MEA, EU & SEA).

• Monitoring: Tracking online mentions, reviews, and social media activity related to the

brand or individual.

• Analysis: Evaluating online sentiment and identifying potential reputation risks or

opportunities.

• Engagement: Responding to online reviews and social media comments, addressing

concerns, and fostering positive interactions.

• Crisis Management: Developing and executing strategies to handle and mitigate negative

publicity or reputation crises.

• Reporting: Analysing and reporting on online reputation metrics to inform strategies and

track progress.

Desired Skills -

• 6-8+ years of experience in affiliate, referral, or ORM preferably in Edtech, B2C or eCommerce.

• Demonstrated success scaling affiliate programs that drive qualified leads and pipeline at scale.

• Strong analytical and reporting skills; ability to connect affiliate performance to broader marketing

KPIs.

• Hands-on experience with affiliate platforms and tools (e.g., Awin, Rakuten, Impact, GA4).

• Excellent partner management skills—you know how to build relationships that drive value on both

sides.

• Strong project management and ability to lead cross-functional initiatives.

• Comfortable working in a fast-paced, high-growth environment.Role & responsibilities