Ads Expert

• Paid media strategy across Google, Meta, and other platforms.
• Campaign optimization for ROI.
• Budget allocation and growth scaling.
• Execute ad campaigns for launch and brand-building.

Responsibilities:

• Campaign strategy and execution:

  Develop and implement advertising strategies across various platforms to meet business and marketing goals.

• Market research:

  Conduct keyword and market research to identify target audiences, trends, and opportunities.

• Campaign management:

  Set up, manage, and optimize campaigns, including creating and refining ad copy, landing pages, and bids.

• Performance analysis:

  Monitor and analyze campaign performance metrics (e.g., ROI, click-through rates) and provide actionable insights and reports.

• A/B testing:

  Perform A/B testing to continuously improve ad performance.

• Budget management:

  Allocate and manage advertising budgets efficiently across campaigns.

• Collaboration:

  Work with creative and content teams to produce engaging ad materials.

• Reporting:

  Generate detailed reports on campaign performance and insights.

• Industry knowledge:

  Stay up-to-date with the latest advertising trends, tools, and best practices.