Job
Description
Key Responsibilities: Campaign Development and Execution: Design and develop personalized, multi channel marketing campaigns using Adobe Campaign Classic. Build and optimize delivery workflows, audience segmentation, and targeting strategies. Configure recurring and trigger based campaigns. Template and Workflow Development: Develop dynamic and responsive email templates using HTML, CSS, and scripting languages like JavaScript and Velocity. Create and optimize campaign workflows, data workflows, and complex processes in Adobe Campaign. Integration and Data Management: Job Description: Adobe Campaign Classic Developer Integrate Adobe Campaign with other tools (e.g., Adobe Experience Cloud, CRMs like Salesforce, or analytics platforms). Set up and manage external data sources, schemas, and data loading processes. Ensure seamless integration with APIs, databases, and third party systems. Testing and Troubleshooting: Perform end to end campaign testing, QA, and troubleshooting for email delivery, workflows, and data. Analyze and debug issues related to campaign execution and platform performance. Analytics and Reporting: Generate and analyze campaign performance reports and provide actionable insights. Ensure compliance with data governance and privacy regulations like GDPR. Required Skills and Qualifications: Technical Expertise: Hands on experience with Adobe Campaign Classic (minimum 2-4 years). Strong proficiency in SQL, XML, JavaScript, and REST APIs. Experience in HTML, CSS, and responsive email design. Familiarity with Adobe Experience Cloud and other Adobe products (AEM, Analytics, Target) is a plus. Data Handling: Strong knowledge of database concepts, data schemas, and segmentation strategies. Experience in managing large datasets and campaign audiences. Job Description: Adobe Campaign Classic Developer Problem Solving: Ability to troubleshoot campaign execution issues, debug workflows, and optimize campaign performance. Communication and Teamwork: Excellent verbal and written communication skills. Ability to work collaboratively with cross functional teams, including marketers, designers, and IT teams. Preferred Qualifications: Adobe Campaign Classic Developer certification is a strong advantage. Knowledge of marketing automation best practices and email deliverability standards. Experience in implementing GDPR/CCPA compliant solutions. Work Environment and Benefits: Opportunity to work on enterprise level marketing automation solutions. Access to learning and development programs, certifications, and workshops. Flexible work options and a collaborative environment.
