Job Title: SEO Specialist (4+ Years Experience)Location: ChennaiJob Type: Full-TimeRole OverviewWe are looking for a highly skilled SEO Specialist with a proven track record of improving website rankings, increasing organic traffic, and driving qualified leads. The ideal candidate should have at least four years of hands-on SEO experience, a deep understanding of Google’s algorithms, and the ability to develop and execute high-impact SEO strategies.Key ResponsibilitiesConduct comprehensive SEO audits and identify areas for improvement.Develop and execute on-page, off-page, and technical SEO strategies to improve keyword rankings.Perform extensive keyword research to identify high-impact search terms.Optimize website content, metadata, and structure to enhance search visibility.Improve site speed, crawlability, and mobile-friendliness for better search engine indexing.Develop and execute high-quality link-building strategies to increase domain authority.Track and analyze SEO performance metrics using tools like Google Analytics, Search Console, Ahrefs, and SEMrush.Stay updated with Google algorithm changes and industry best practices to maintain ranking stability.Work with the content team to create SEO-optimized blogs, landing pages, and other marketing materials.Monitor competitors’ SEO strategies and adjust our approach to stay ahead.Collaborate with the web development team to resolve technical SEO issues and implement best practices.Required Skills & Qualifications4+ years of proven SEO experience with a track record of ranking improvements.Expertise in using SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, and Moz.Strong knowledge of on-page SEO, technical SEO, and off-page SEO (link building, outreach, etc.).Experience in schema markup, site speed optimization, and mobile-first indexing.Ability to conduct detailed SEO audits and competitor analysis.Understanding of Google’s ranking algorithms and search intent optimization.Strong knowledge of WordPress, HTML, CSS, and JavaScript (preferred but not mandatory).Excellent analytical and problem-solving skills.Experience working in B2B SaaS and software-related industries (preferred).
