Location: West, Delhi Company: WorldBestTravel Ltd. Industry: Travel & Tourism Job Type: Full-Time About Us: WorldBestTravel Ltd. is a leading UK-based travel agency specializing in international flights, holiday packages, and bespoke travel solutions. With over a decade of experience and a growing customer base, we are now looking to scale our online presence and sales through performance-driven PPC campaigns. Job Summary: We are looking for an experienced Google AdWords PPC Manager to lead and optimize our paid search campaigns. The ideal candidate will have a strong understanding of the UK travel market, a data-driven mindset, and the ability to drive high-converting traffic through Google Ads and other paid platforms. Key Responsibilities: 1. Campaign Strategy & Planning · Develop, implement, and manage Google Ads campaigns focused on flight, holiday, and package bookings. · Conduct keyword research specific to travel trends and destinations (UK to USA, Asia, Middle East, etc.). · Analyze competitors and market demand to refine bidding strategies and ad positioning. 2. Campaign Execution · Create and manage PPC campaigns across Search, Display, and YouTube platforms. · Write compelling, travel-focused ad copy that drives clicks and conversions. · Launch retargeting, dynamic remarketing, and customer match campaigns to re-engage potential travelers. 3. Budget Management · Plan and manage monthly PPC budgets ensuring optimal ROI. · Adjust bids and allocate budgets across campaigns to maximize effectiveness. · Monitor spend against booking revenue and adjust accordingly. 4. Performance Analysis & Optimization · Track KPIs such as CTR, CPC, conversion rate, ROAS, and cost per lead. · Perform A/B testing on ad creatives, keywords, and landing pages. · Regularly analyze campaign performance and produce detailed reports with actionable insights. 5. Conversion Tracking & Integrations · Set up and maintain accurate conversion tracking using Google Ads and Google Analytics (GA4). · Work with the tech team to ensure seamless landing page performance and tag implementation (GTM, UTM parameters). 6. Collaboration · Coordinate with sales, design, and content teams to ensure alignment with offers and seasonal campaigns. · Work closely with SEO and social media teams to align messaging and strategy. 7. Trend Monitoring · Stay up to date with Google Ads policy changes, travel industry trends, and user behavior shifts. · Suggest and test innovative ad formats and automation tools (e.g., Performance Max campaigns). Preferred Skills & Experience: · 3+ years managing PPC campaigns, ideally in the travel industry. · Google Ads Certification (Search, Display, or Video). · Strong knowledge of GA4, GTM, and keyword research tools. · Experience with CRM integration and call-tracking solutions. · Data-driven mindset with strong analytical and reporting skills. Benefits: Competitive salary + performance-based bonuses Opportunity to work with a growing travel brand Flexible working hours Professional development support and certifications
As a Senior Travel Consultant, you will be responsible for managing end-to-end travel arrangements for individual and corporate clients. This role demands in-depth knowledge of global travel destinations, fare structures, ticketing systems, and excellent customer service skills. You will also mentor junior consultants, handle high-value bookings, and ensure client satisfaction through expert advice and timely delivery. Key Responsibilities: Client Consultation: Understand client requirements and provide tailor-made travel solutions. Booking & Ticketing: Arrange flights, hotels, transfers, car hire, and travel insurance using GDS systems like Amadeus, Galileo, or Sabre. Fare Construction: Apply knowledge of fare rules, discounts, consolidator fares, and best deals, especially for complex itineraries. Upselling & Cross-Selling: Maximize revenue through the sale of travel extras (upgrades, tours, insurance). Customer Support: Handle pre- and post-booking queries and complaints professionally. Team Supervision: Guide and support junior consultants, ensuring best practices and quality standards. Supplier Coordination: Communicate and negotiate with airlines, tour operators, and DMCs for group bookings or special arrangements. Administrative Duties: Maintain accurate booking records, issue invoices, handle payments, and monitor outstanding balances. Compliance: Ensure adherence to industry regulations, data privacy laws, and internal policies. Required Skills and Qualifications: Experience: Minimum 0–1 years in a travel consultancy or agency role, with international travel exposure. Systems Knowledge: Proficiency in GDS (Amadeus, Galileo, or Sabre). Sales Acumen: Strong knowledge of travel products, promotions, and sales strategies. Customer Focused: Excellent interpersonal and communication skills. Attention to Detail: Strong organizational and multitasking abilities. Geographic Knowledge: Good understanding of destinations, visa requirements, and travel advisories. IT Skills: Competence in Microsoft Office, CRM systems, and booking platforms. Languages: Fluency in English is essential; knowledge of additional languages is a plus. Salary & Benefits: Salary: As per company standards Benefits: include performance-based incentives,