Company Description At Work Companion (WoCo), we are advocates for people-centric businesses, dedicated to supporting fast-growing companies and their valuable employees. Our HRTech solutions focus on assisting businesses in meeting their HR and Payroll needs to ensure workforce engagement, productivity, and growth. Role Description This is a full-time Sales Development Manager role located in Gurugram. The Sales Development Manager will be responsible for communication, lead generation, sales, and sales operations, ensuring smooth and successful sales processes on-site. Qualifications Communication skills for effective stakeholder interaction Lead generation and sales skills to drive revenue growth Team management abilities to guide and motivate sales teams Proficiency in sales operations for optimizing sales processes Experience in B2B sales within the tech industry is a plus Bachelor's degree in Business Administration or related field preferred
As a B2B Marketing Associate at our company, your main responsibility will be to develop engaging content that not only attracts leads and enhances our sales pipeline but also boosts customer engagement. You will be instrumental in shaping our content marketing strategies, executing targeted campaigns, and refining our approaches to attract and convert potential customers within the HR-Tech sector. Your key duties will include creating and implementing personalized cold email nurturing campaigns to drive lead generation and guide users through the sales funnel. Additionally, your role will involve crafting SEO-optimized content for various platforms like blogs, eBooks, case studies, whitepapers, and other marketing materials. You will also be tasked with designing and testing multiple landing pages to improve conversion rates for our performance marketing ads. Furthermore, you will be responsible for developing product marketing emails and walkthroughs that aid in product adoption, increase awareness, and promote new features to existing users. Monitoring the performance of our content, analyzing relevant data, and providing actionable insights for optimization will also fall under your purview. Staying abreast of industry trends and best practices in content marketing, SEO, and B2B SaaS is essential for this role. Your contribution of fresh and innovative ideas to enhance our content strategy will be highly valued. Collaboration with cross-functional teams such as sales, product, and design to align content creation with company objectives is a crucial aspect of this position. The ideal candidate should possess a minimum of 1 year of experience in B2B marketing, with previous exposure to B2B SaaS being advantageous. Demonstrated expertise in producing high-quality content across various formats, familiarity with A/B testing, landing page optimization, and data-driven performance analysis are essential requirements. Proficiency in SEO best practices and a good understanding of content marketing trends are also necessary. The ability to effectively manage multiple projects and deliver results within tight deadlines in a fast-paced environment is key to succeeding in this role.,
About WoCo WoCo is a fast-growing HR technology company serving 100+ organizations across India with our comprehensive workforce management platform. We're at an inflection point, scaling rapidly and expanding into new markets. The Opportunity We're seeking a B2B Marketing Specialist to lead our customer acquisition strategy and drive expansion into Indian and international markets. This is a high-impact role where you'll directly influence company growth trajectory and build a marketing function from the ground up. What You'll Own Multi-channel Marketing: Optimize and scale existing channels (Google Ads, partnerships, organic) while launching new acquisition channels Lead Generation: Drive qualified pipeline for our sales team with focus on conversion optimization Product Marketing: Launch in-product communication, onboarding sequences, and feature adoption campaigns Market Expansion: Spearhead entry into MENA markets with comprehensive go-to-market strategy Team Building: Scale marketing function and establish processes for sustainable growth What Success Looks Like Scale lead generation by 40%+ year-over-year Maintain marketing ROI above 200% Successfully launch international expansion Build and lead high-performing marketing team Establish WoCo as a recognized player in HR tech space What We're Looking For 3-5 years B2B marketing experience, preferably SaaS/HR tech Proven track record with performance marketing and channel management Experience managing significant marketing budgets Strategic thinking with hands-on execution ability International expansion experience is a plus What We Offer Competitive compensation with significant performance upside Direct reporting to leadership with high autonomy Opportunity to shape company growth and marketing strategy Remote-first culture with professional development support Growth Trajectory This role offers the rare opportunity to join a proven business model at the right inflection point. You'll have the resources, market opportunity, and leadership support to make a significant impact while advancing your career in a high-growth environment. Next Steps If you're interested in learning more about this opportunity, we'd love to schedule a brief conversation to discuss how your experience aligns with our growth objectives. Ready to lead marketing at India's fastest-growing HR tech company?
Customer Success Executive Location : Gurugram, Haryana Employment Type : Full-time Industry : SaaS, HRTech, HRMS About WoCo WoCo (Work Companion) is a leading HRTech SaaS company that automates HR and Payroll processes for SMBs and mid-market companies. With approximately 30,000 end users across 150+ organizations, we're on a mission to support businesses and their employees with comprehensive HRMS, Payroll, and Employee Engagement solutions. Role Overview We're seeking a Customer Success Executive who will own the entire customer journey from onboarding to renewal. You'll be responsible for implementing our solutions, driving feature adoption, resolving issues promptly, and building strong client relationships to ensure high retention rates. Key Responsibilities Implementation & Onboarding : Ensure all customer implementations are completed within agreed timelines, coordinating with internal teams as needed Training & Adoption : Conduct regular training sessions to improve feature adoption and address customer questions Issue Resolution : Proactively engage with customers, document and track issues, and ensure prompt resolution within 48 hours or per SLA Customer Relationship Management : Conduct in-person visits to key accounts for training, upselling, and renewals Feedback Collection : Capture actionable feedback and specific feature requirements from customers to inform product development High-Alert Customer Management : Identify at-risk accounts and implement customized action plans to prevent churn Requirements 2+ years of experience in customer success, account management, or similar role, preferably in SaaS or HRTech Strong understanding of HR operations and payroll processes Excellent communication and presentation skills Ability to build and maintain strong client relationships Problem-solving mindset with attention to detail Self-motivated with strong organizational skills Willingness to travel for client visits (up to 30%) Performance Metrics Success in this role will be measured by: - Implementation completion rate and timeliness - Customer satisfaction scores - Issue resolution rate and timeliness - Feature adoption rates - Feedback collection - High-alert customer management success rate Why Join WoCo? Be part of a fast-growing HRTech company transforming how businesses manage their workforce Opportunity to work closely with clients across various industries Performance-based incentive structure Collaborative work environment focused on innovation and customer success WoCo is committed to creating an inclusive workplace where diverse perspectives thrive. We invite candidates who are passionate about customer success and ready to make a significant impact in the HRTech space to apply. --- Apply now to join our team and help businesses create better work environments through innovative HRTech solutions!
Sales Development Manager Location: Gurugram, Haryana Employment Type: Full-time Industry: SaaS, HRTech, HRMS About WoCo WoCo (Work Companion) is a leading HRTech SaaS company that automates HR and Payroll processes for SMBs and mid-market companies. With approximately 30,000 end users across 150+ organizations, we're on a mission to support businesses and their employees with comprehensive HRMS, Payroll, and Employee Engagement solutions. Brief : We are seeking a dynamic and results-driven Business Development Manager to join our growing sales team. In this role, you will be responsible for driving revenue growth by managing the entire sales cycle from initial contact to deal closure. You will work with qualified leads to convert them into long-term clients while building lasting relationships that contribute to our company's success. Market : Our prospects include small sized service organisations (under 100 employees) Responsibilities Sales Leadership and Execution Lead product demonstrations and conduct discovery calls to understand client needs and pain points Position our products/services effectively based on client requirements and business objectives Develop and present customized proposals that address specific client challenges Drive the sales process from initial engagement through contract negotiation and closure Client Relationship Management Build and maintain strong relationships with prospective and existing clients Collaborate with the Customer Success team to ensure smooth client onboarding and handover Facilitate introductory meetings between new clients and internal teams for seamless transitions Strategic Sales Planning Manage and maintain an accurate sales pipeline with regular updates Provide leadership with insights on sales trends and market opportunities Utilize CRM tools to track all sales activities and maintain data integrity Forecast sales performance and identify strategies to achieve targets Negotiation & Deal Closure Lead pricing negotiations and contract discussions with key stakeholders Structure deals that align with both client needs and company objectives Ensure timely contract execution and coordinate with relevant teams for smooth implementation Requirements 3-5 years of proven experience in B2B sales, preferably in HRTech Industry Demonstrated track record of meeting or exceeding sales targets Experience managing SMB/SME-level sales cycles Sales Expertise : Strong understanding of consultative selling techniques and solution-based selling Communication : Exceptional verbal and written communication skills with the ability to present complex solutions clearly Negotiation : Proven ability to negotiate win-win outcomes while protecting company interests Technical Proficiency : Experience with CRM systems (Salesforce/Hubspot preferred) and sales automation tools Analytical Skills : Ability to analyze client needs and market trends to identify opportunities What we offer Competitive base salary with attractive commission structure Comprehensive benefits package Professional development opportunities Dynamic and collaborative work environment