Weft Technologies is a digital product hub building next-gen solutions for logistics, healthcare, legal tech, and D2C. We blend design, code, and growth strategy to help ambitious founders scale fast. Now, we’re looking for a Digital Marketing Manager who can take ownership, lead execution, and bring clarity across performance and brand campaigns — both for Weft and its clients. What You’ll Own ● Plan and execute integrated digital strategies across SEO, SEM, content, social media, and email ● Lead performance campaigns across Meta, Google, LinkedIn, and ensure consistent reporting + ROI tracking ● Coordinate and manage internal resources — SEO team, content writers, designers, and SMM team — to ensure timely delivery ● Manage end-to-end campaign flows: from creative brief → asset coordination → copy review → campaign deployment ● Create weekly dashboards, reports, and insights to improve visibility and guide decisions ● Work across 2–4 client accounts (plus internal campaigns for Weft), keeping all communication lean and goal-focused ● Stay ahead on trends — and push the team to create bold, smart marketing experiments ● Work directly with the CEO and product teams to align on GTM, messaging, and performance goals What You Need to Bring ● 3 - 5+ years of digital marketing experience (agency or brand side) ● Experience managing a team and freelancers (SEO, content, creative, paid) ● Strong execution mindset — not just strategy, but actually making things move ● Deep understanding of paid ads, SEO, and content marketing ● Comfort with tools like Meta Ads Manager, Google Ads, GA4, Search Console, SEMrush, and content CMS tools ● Crisp communication — you can handle creative teams, clients, and technical teams with clarity ● Highly organized — able to work with minimal supervision and keep timelines moving Bonus Points ● Experience working with early-stage brands or D2C startups ● Eye for design and ability to give strong creative feedback ● Knows how to think performance + brand together (not in silos) What You Get ● High ownership role with direct impact across live campaigns ● Work with ambitious tech founders and a fast-growing digital product team ● Learn across design, dev, and product functions — not just siloed marketing ● A role where you lead, not follow checklists
🚀 We're Hiring: Digital Marketing Manager 📍 Location: Kochi, Kakkanad | 🕒 Full-Time | 🧠 5+ Years Experience At Weft Technologies , we're building next-gen digital products across logistics, healthcare, legal tech, and D2C . We bring together design, engineering, and growth strategy to help ambitious founders scale fast. Now, we’re looking for a Digital Marketing Manager to lead strategy and execution across performance and brand campaigns — both for Weft and our clients. 🎯 What You'll Own: Drive integrated digital strategies across SEO, SEM, content, social, and email. Manage and optimize performance campaigns (Meta, Google, LinkedIn) with clear reporting and ROI tracking. Lead internal resources (SEO, content, design, SMM) to ensure on-time, high-impact execution. Own campaign flow from brief → assets → review → launch . Deliver weekly dashboards and insights that drive decisions. Oversee 2–4 client accounts + internal Weft marketing, keeping communication sharp and goal-driven. Stay ahead of trends and push smart, bold marketing experiments. Collaborate closely with the CEO and product teams on GTM, messaging, and growth goals. ✅ What You Bring: 5+ years in digital marketing (agency or brand side). Experience managing teams and freelancers (SEO, content, paid). Strong execution mindset — you're hands-on, not just strategic. Deep knowledge of SEO, content, paid ads, and analytics. Tools: Meta Ads Manager, Google Ads, GA4, SEMrush, Search Console, CMS platforms. Clear, confident communication across creative, client, and tech teams. Self-managed and organized — you keep timelines and teams on track. ⭐ Bonus Points: Experience with early-stage startups or D2C brands. Strong eye for creative with the ability to give solid feedback. Ability to think performance + brand together (not in silos). 🚀 What You Get: A high-ownership role with direct impact across live campaigns. The chance to work with ambitious tech founders and a sharp, fast-moving team. Exposure beyond marketing — work alongside design, dev, and product teams. A role where you lead, experiment, and grow — not just tick boxes. 👋 Ready to lead growth at a digital product powerhouse? DM me or tag someone perfect for this! #DigitalMarketing #Hiring #GrowthMarketing #WeftTechnologies #DigitalMarketingManager #StartupJobs #Kakkanad
About Weft: Weft Technologies is a digital product hub building next-gen solutions for logistics, healthcare, legal tech, and D2C. We blend design, code, and growth strategy to help ambitious founders scale fast. We are seeking a motivated and detail-oriented Digital Marketing Executive with 6 months to 1 year of experience, specializing in Social Media Marketing (SMM) and Paid Ads. The ideal candidate will assist in creating, managing, and optimizing social media campaigns and paid advertising efforts to drive brand awareness, engagement, and conversions. Key Responsibilities: Manage and grow company social media accounts (Facebook, Instagram, LinkedIn, etc.) Plan and schedule engaging content using tools like Meta Business Suite Monitor daily activity, respond to comments/messages, and build community engagement Coordinate with the design/content team for creatives and captions Track and analyze SMM performance metrics and suggest improvements Set up, monitor, and optimize paid ad campaigns on platforms like: > Meta (Facebook/Instagram) Ads > Google Ads Conduct basic keyword research, audience targeting, and budget allocation Analyze ad performance and prepare weekly/monthly reports A/B test ad creatives and copies to improve ROI Skills & Tools Required: Basic to intermediate knowledge of: > Meta Ads Manager > Google Ads Dashboard > Google Analytics Understanding of audience segmentation and campaign goals (Traffic, Conversions, Reach, etc.) Strong communication skills and creativity
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