We are looking for a Digital Marketing Specialist to drive growth for Shopify/independent e-commerce stores targeting international markets (USA), skilled in SEO, SMM, Email, and Google Ads. For detailed JD, please email it to - shashi@walsoul.com Health insurance Provident fund
Job Description- Position: Digital Marketing Specialist Location: Remote / Work From Home (India) - Mostly night shift Experience Required: 3 to 6 years (E-commerce (US platforms) & International Markets) Compensation- As per the Industry standards Type: Full-time (US Shift) About the Role - We are looking for a highly motivated Digital Marketing Specialist with proven experience in managing end-to-end e-commerce marketing for independent websites or Shopify stores. The ideal candidate will have hands-on experience with US digital marketing, e-commerce sales growth, and a track record of building ROI-driven campaigns across multiple channels. Key Responsibilities- • Drive digital sales for Shopify/independent websites targeting US/International markets. Optimize online store presence, product listings, and conversion funnels. • Perform on-page & off-page SEO; manage backlinks, site audits, keyword strategy. • Monitor SERP performance, improve rankings, and organic traffic. • Plan, execute, and optimize Google Ads, Bing Ads, and retargeting campaigns. • Manage paid campaigns on social platforms (Facebook, Instagram, LinkedIn, TikTok). • Design and execute email marketing workflows (welcome series, cart recovery, seasonal/holiday promotions). • Use segmentation and personalization to maximize engagement and conversions. • Run campaigns across Facebook, Instagram, Twitter, and Pinterest. • Manage content calendars, influencer collaborations, and brand engagement. • Track KPIs and prepare weekly/monthly reports (traffic, conversion, ROI). Use Google Analytics, Shopify Analytics, and ad dashboards to optimize campaigns. Desired Skills & Qualifications 3 to 6 years of experience in Digital Marketing for E-commerce (Shopify preferred). • Strong understanding of US/International market dynamics. • Proven expertise in SEO (on-page, off-page, technical). • Paid campaigns (Google Ads, Meta Ads, retargeting). • Email marketing platforms (Klaviyo, Mailchimp, or similar). • Social media campaign strategy & execution. • Strong copywriting skills for ad creatives, emails, and landing pages. • Knowledge of affiliate marketing & influencer outreach (preferred). Ability to work independently, handle multiple campaigns, and deliver results in a remote setup. If you are interested, then please apply for the job or refer others. Please send your resume to info@walsoul.com Regards, Shashi Singh Walsoul Consulting Pvt Ltd