Role Overview:We are looking for an Associate Manager - Organic Marketing to drive and manage organic marketing efforts across Jodhpur, Jaipur, Indore & Prayagraj. The ideal candidate will have a strong understanding of digital and offline marketing strategies and a proven ability to engage audiences across multiple platforms. This role involves managing social media, app notifications, website listings, and in-class promotions to increase brand visibility, student engagement, and lead generation.Key Responsibilities:1. Social Media & Digital MarketingManage and grow YouTube, Instagram, Facebook, and Telegram channels organically.Develop content calendars and collaborate with the creative team to ensure high-quality content.Monitor engagement metrics and optimize content based on performance analytics.2. App & Website PromotionsManage and schedule push notifications on the UC App to maximize student engagement.Ensure timely updates and promotions on the Utkarsh Classes website.3. In-Classroom PromotionsCoordinate promotions through slides in LFS/LFC classes to drive awareness and engagement.Plan targeted campaigns for new batch launches, special offers, and exam-related updates.4. Offline Marketing CoordinationCollaborate with city teams to integrate offline marketing efforts with digital campaigns.Ensure effective BTL marketing strategies align with organic marketing initiatives.Support offline lead-generation efforts through events, tie-ups, and student interactions.5. Performance Tracking & OptimizationMonitor key organic marketing KPIs and continuously optimize strategies.Conduct market research to understand student behavior and engagement trends.Prepare reports on campaign effectiveness and provide recommendations for improvements.Key Requirements:1-3 years of experience in Marketing/Sales with exposure to offline and digital marketing.Strong knowledge of social media platforms, content strategy, and audience engagement.Understanding of push notifications, website listings, and organic brand-building techniques.Experience in offline marketing (BTL activities, event promotions, tie-ups, etc.).Ability to coordinate with multiple teams and manage marketing execution across cities.Data-driven mindset with an analytical approach to marketing performance.Preferred Qualifications:MBA/PG in Marketing or related field (preferred but not mandatory).Prior experience in EdTech, Coaching Institutes, or Student Engagement Marketing is a plus.

Job description Job Description: Academic Counsellor NEET/JEE Location: JodhpurRemuneration: Best in the industry About the Role:We are seeking a dynamic and result-oriented Academic Counsellor to guide and assist students aspiring to excel in NEET and JEE examinations. The ideal candidate will play a key role in helping students and their parents make informed decisions regarding academic planning, preparation strategies, and overall career growth in the competitive exam domain. Key Responsibilities: 1. Student Counselling:Provide personalized academic counselling to students for NEET and JEE preparation.Understand students' strengths, challenges, and goals to suggest suitable strategies and programs. 2. Parent Interaction:Engage with parents to explain the benefits of various programs, curriculum structures, and the institution's edge in competitive exam preparation.Address concerns and ensure alignment between the institutions offerings and the student's academic aspirations. 3. Admissions and Enrolments:Drive admissions by converting leads into enrolments through effective counselling and follow-ups.Maintain records of interactions and enrolment processes for reporting purposes. 4. Student Support:Monitor student progress and provide regular feedback and guidance to ensure continuous improvement.Work closely with academic teams to address student challenges. 5. Target Achievement:Achieve monthly and annual enrolment targets as set by the management. 6. Events and Seminars:Assist in organizing and conducting seminars, workshops, and open-house sessions for students and parents. Qualifications and Skills:Educational Background: Graduate/Postgraduate in any discipline. A background in Psychology or Education is a plus. Experience: Relevant experience in reputed coaching institutes is preferred. Fresh candidates with excellent communication skills may also apply. Skills:Strong communication and interpersonal skills.Ability to build rapport with students and parents.Result-oriented mindset with a focus on achieving targets.Excellent problem-solving and organizational abilities. Why Join Us? Work with a leading NEET/JEE coaching institute known for its exceptional results and reputation.Collaborate with a passionate and professional team dedicated to student success.Competitive remuneration and growth opportunities in a supportive environment.

As a Product Intern at Utkarsh Classes, you will play a pivotal role in shaping our educational platform. You will be responsible for a significant portion of our product portfolio, working closely with cross-functional teams to develop, implement, and enhance features that resonate with our students' needs.Job location: Jodhpur, On-siteKey Responsibilities: Collaborate with the product team, engineering, marketing, sales, and various teams to define and execute product strategy. Gather and analyze feedback from students, teachers, and other stakeholders to inform product development. Manage the product development cycle from concept to launch, ensuring timely delivery of high-quality features. Assist in improving product adoption by solving on-ground challenges. Coordinate with the design team to ensure a user-friendly and aesthetically pleasing application interface. Participate in agile development processes and stand-ups.Qualifications: Bachelors or Masters degree in Business, Engineering, Computer Science, or related field. Entrepreneurial experience is a plus. An analytical, problem-solving, and decision-making mindset. Strong communication skills to effectively collaborate with diverse teams. Strong understanding of the competitive exam preparation landscape in India is a plus. Experience in data analysis is a plus. Experience with Agile/Scrum methodologies is a plus.Opportunity to learn: Learn the development process of features from concept to delivery. Experience data driven decision making. Interact cross functionally with senior stakeholders. Learn to conduct market and competitive analysis to identify trends and opportunities for innovation.Job Types: Full-time, Permanent, InternshipContract length: 6 months

About Us:Utkarsh Classes is a leading name in the EdTech industry, transforming the way students learn and excel. We are looking for a Data Scientist who can leverage data-driven insights to enhance our learning experience and drive business growth.Key Responsibilities:Develop and deploy predictive models, recommendation systems, and statistical analysis to improve user engagement and learning outcomes.Work with large-scale educational datasets to extract insights and optimize student learning paths.Design A/B testing strategies to measure and enhance the effectiveness of product features.Implement machine learning algorithms to personalize learning content and improve platform efficiency.Collaborate with cross-functional teams (Product, Engineering, Marketing) to drive data-informed decision-making.Develop and maintain dashboards & reports using Tableau, Power BI, or similar visualization tools.Ensure data integrity, quality, and security in all analytical processes.Required Skills & Qualifications: Education: Bachelors/Masters in Computer Science, Data Science, Statistics, Mathematics, or a related field. Technical Skills:Strong proficiency in Python/R & SQL for data analysis and model building.Hands-on experience with data visualization tools (Tableau, Power BI, etc.).Expertise in statistical modeling, predictive analytics, and recommendation systems. Soft Skills:Strong problem-solving skills with a business-first mindset.Excellent communication & stakeholder management skills.Ability to thrive in a fast-paced, cross-functional environment.

Job descriptionJoin our dedicated team at UTKARSH CLASSES , where we guide aspiring students toward success in NEET & JEE exams. We are looking for a passionate Academic Counselor to support and mentor students in their preparation journey.Key ResponsibilitiesCounsel students on NEET/JEE preparation strategies and study plans.Assist students with course selection, enrollment, and fee structure.Track student progress and provide personalized feedback.Offer motivation, exam tips, and stress management strategies.Communicate student progress to parents/guardians.Organize workshops, mock tests, and orientation programs.Qualifications & Requirements Education: Bachelors degree in Science/Education (Postgraduate preferred). Experience: 1-2 years in academic counseling, preferably for NEET/JEE aspirants. Skills: Strong communication, counseling abilities, and deep knowledge of the NEET/JEE syllabus. Languages: Fluency in Hindi & English is mandatory.Why Join Us?Work in a supportive and motivating environment.Help shape the future of aspiring medical & engineering students.Competitive salary with growth opportunities.

Job Overview:We are looking for a Creative Graphic Designer with experience in the EdTech industry to join our team. The ideal candidate should be proficient in CorelDRAW, Adobe Photoshop, Adobe Illustrator, and Adobe Premiere Pro, with a strong ability to create engaging and high-quality graphics for digital platforms.Key Responsibilities:Design creative and engaging graphics for social media, marketing campaigns, YouTube thumbnails, and digital ads. Work closely with the marketing and content team to develop visually appealing creatives. Ensure brand consistency across all designs and platforms. Edit and enhance images/videos for promotional content. Stay updated with the latest design trends and industry best practices. Requirements:Experience: 1-3 years in graphic designing (preferably in EdTech or a similar industry). Technical Skills: CorelDRAW, Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro.Creative Skills: Strong sense of design, typography, and color theory.Additional Skills: Video editing, motion graphics, and basic UI/UX knowledge will be a plus.Work Mode: 6-day working, office-based role in Jodhpur. .

Roles and responsibilities: To ensure that the daily, weekly, and monthly sales targets are met. Monitoring and managing a team of Telesales executives and driving productivity. Managing the day-to-day activities of the team. Assisting team in closing the sales. Ensuring that the executives meet targets and sending reports to the manager on the targetsachieved. Increase the conversion rate of leads received through various channels. Periodically reviewing the performance of the team, constantly motivating executives.Achieve KPI (Key Performance Indicators) and productivity targets for the team. DO KRA (Key Result Area) management and reporting. Give timely and real-time feedback with a view to improving calls. Absenteeism and absence management. Ensure Log-in hours are maintained as per set standards. Maintaining the lead hygiene of the team.Skills Required: Sales Oriented, Good Communication Skills, Team Handling, Sales Management,Microsoft Office SuiteQualification: Graduation/PGLocation: Jaipur, Prayagraj , Indore, Jodhpur , remote

Role: -The video editor is responsible for assembling recorded raw material into a finished product that is suitable for broadcasting or publishing. The role involves selecting and organizing footage, trimming and splicing scenes, adding transitions, effects, and audio, and ensuring that the finished product meets the required technical and creative standards. The video editor works closely with the creative team to ensure that the final product aligns with the company's branding and messaging objectives.Responsibilities: -Assemble recorded raw material into a finished product using video editing software such as Adobe Premiere Pro, After effect, Filmora, or Final Cut ProTrim and splice footage to create a cohesive and visually appealing final productAdd transitions, effects, and audio as needed to enhance the final productEnsure that the finished product meets the required technical and creative standardsWork with the creative team to align the final product with the company's branding and messaging objectivesStay up to date with the latest video editing software and techniquesDesired Skills & Experiences: -Bachelor's degree in Film, Video Production, or a related field2+ years of experience in video editingProficiency with video editing software such as Adobe Premiere Pro, After Effect, Filmora, or Final Cut ProStrong creative and storytelling skillsExcellent attention to detail and ability to work under tight deadlinesFamiliarity with graphic design and motion graphics software such as Adobe After Effects is a plusPerks and Benefits: -It will be at par with the Industry Standards.Experience:-Video editing: 2 years (Required)Adobe Premiere Pro: 2 years (Required)Adobe After Effects: 2 years (Required)Filmora or Final Cut Pro: 2 years (Preferred)

Roles and Responsibilities:Meeting the sales targets and sales goals eiciently.Monitoring and managing a team of Telesales executives and driving productivity.Managing the day-to-day activities of the team.Maintaining a positive working environment for the employees.Adhering to the work policies, ethics, and regulations of a firm.Assisting team in closing the sales.Ensuring that the executives meet targets and sending reports to the manager on the targetsachieved.Periodically reviewing the performance of the team, constantly motivating executives.Achieve KPI (Key Performance Indicator) and productivity targets for the team.Do KRA (Key Result Area) management and reporting.Give timely & real-time feedback to improve calls.Ensure Log-in hours are maintained as per set standards.Maintaining the lead hygiene of the team.Skills Required: Sales Oriented, Good Communication skills, Team Handling, Sales Management, Microsoft Oice SuiteQualification: Graduation/PG

Department: Inside Tele Sales TeamExperience: 2 to 5 Years in salesRoles and Responsibilies:To ensure that the daily, weekly, and monthly sales targets are met.Monitoring and managing a team of Telesales execuves and driving producvity.Managing the day-to-day acvies of the team.Assisng team in closing the sales.Ensuring that the execuves meet targets and sending reports to the manager on the targets achieved.Increase the Conversion rate of leads received through various channels.Periodically reviewing the performance of the team, constantly movang execuves.Achieve KPI (Key Performance Indicator) and producvity targets for the team.DO KRA (Key Result Area) management and reporng.Give mely & real-me feedback with a view to improving calls.Absenteeism and arion management.Ensure Log-in hours are maintained as per set standards.Maintaining the lead hygiene of the team.Skills Required: Sales Oriented, Good Communicaon skills, Team Handling, Sales Management, Microso Office SuiteQualificaon: Graduaon/PG

ResponsibilitiesStudy design briefs and determine requirementsSchedule projects and define budget constraintsConceptualize visuals based on requirementsPrepare rough drafts and present ideasDevelop illustrations, logos, and other designs using software or by handUse the appropriate colors and layouts for each graphicWork with copywriters and the creative director to produce the final designTest graphics across various mediaAmend designs after feedbackEnsure final graphics and layouts are visually appealing and on-brandRequirements and skillsProven graphic designing experience (coral Draw, Illustrator )A strong portfolio of illustrations or other graphicsFamiliarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, and Photoshop)A keen eye for aesthetics and detailsExcellent communication skillsAbility to work methodically and meet deadlinesDegree in Design, Fine Arts, or a related field is a plus

Experience Required: 4-5 years (with at least 2-3 years in Coaching/EdTech)Key Responsibilities:Develop and deploy predictive models, recommendation systems, and statistical analysis to improve user engagement and learning outcomes.Work with large-scale educational datasets to extract insights and optimize student learning paths.Design A/B testing strategies to measure and enhance the effectiveness of product features.Implement machine learning algorithms to personalize learning content and improve platform efficiency.Collaborate with cross-functional teams (Product, Engineering, Marketing) to drive data-informed decision-making.Develop and maintain dashboards & reports using Tableau, Power BI, or similar visualization tools.Ensure data integrity, quality, and security in all analytical processes.Required Skills & Qualifications:Education: Bachelors/Masters in Computer Science, Data Science, Statistics,Mathematics, or a related field.Technical Skills:Strong proficiency in Python/R & SQL for data analysis and model building.Hands-on experience with data visualization tools (Tableau, Power BI, etc.).Expertise in statistical modeling, predictive analytics, and recommendation systems.Soft Skills:Strong problem-solving skills with a business-first mindset.Excellent communication & stakeholder management skills.Ability to thrive in a fast-paced, cross-functional environment.Why Join Us?Be a part of a fast-growing EdTech company shaping the future of education.Work on challenging data-driven projects with a real impact.Competitive salary & growth opportunities.

About the Role:We are looking for an experienced and results-driven CounselorTeam Leader to lead and manage a team of academic counselors.The ideal candidate will be responsible for guiding the team to effectively support students preparing for NEET and JEE exams while ensuring smooth communication with parents and other stakeholders. This leadership role requires a strong focus on performance management, strategic guidance, and delivering exceptional counseling support to students.Key Responsibilities:1. Team Leadership & Management:o Lead, motivate, and manage a team of academic counselors.o Provide guidance and training to counselors to enhance their skills in student interaction, admission processes, and follow-ups.o Monitor daily activities and set performance expectations to ensure team goals are met.2. Counseling Oversight:o Supervise and review the counseling sessions provided by the team to ensure high standards and personalized guidance for students.o Ensure the team follows best practices for understanding student needs, setting academic goals, and recommending appropriate preparation strategies.3. Parent Engagement:o Oversee communication between counselors and parents, ensuring that all queries and concerns are addressed efficiently.o Assist in organizing and conducting parent interaction sessions, ensuring alignment with the institution's vision and offerings.4. Admissions & Enrollments:o Help the team drive admissions and manage the enrollment process effectively, ensuring that each counselor meets individual and team targets.o Develop and implement strategies to convert leads into enrolled students.5. Progress Tracking & Reporting:o Monitor team performance on a regular basis, tracking key metrics such as conversion rates, student satisfaction, and retention.o Provide regular reports to management on the team's progress, challenges, and areas for improvement.6. Student Progress & Support:o Work with the academic teams to identify students facing difficulties and provide solutions to enhance their learning experience.o Assist counselors in offering continuous feedback to students and parents about their progress.7. Event Coordination & Promotion:o Lead the organization of seminars, workshops, and open houses, ensuring effective promotion and student/parent participation.o Foster a positive image of the institution at events and through ongoing interactions.8. Target Achievement:o Set and achieve team targets related to enrollments, conversions, and overall student satisfaction.o Continuously motivate the team to exceed performance expectations and contribute to the institute's overall growth.Qualifications and Skills:Educational Background:Graduate/Postgraduate in any discipline (Background inPsychology, Education, or related fields preferred).Experience:Minimum of 3-5 years of experience in academic counseling,with at least 1-2 years in a team leader or supervisory role,preferably in a coaching or educational institute.Skills:Strong leadership and team management skills.Excellent communication, interpersonal, and problem-solvingskills.Ability to handle multiple tasks and meet deadlines.Experience in managing performance and driving results.Strong organizational skills and the ability to multitask effectively.A deep understanding of NEET/JEE exam preparation and the related academic structure is an advantage.

Social media strategy1. Development and execution of social media strategy in a month2. Identification of target audience and platforms3. Creation of content calendars and social media plans4. Measurement of social media performance against business goals5. Implementation of best practices and industry trendsMarketing Tools1. MoEngage - PNs execution, maintaining creative and content quality2. MoEngage - WhatsApp and PN Flow Execution & Monitoring3. Appsflyer - Monitoring Campaign PerformancesCommunity management1. Number of inquiries and comments responded to per day (FB, Insta, Telegram)2. No. of Promotions on Telegram channels (Per Day)3. Response time and customer satisfaction rate4. Implementation of community management guidelines5. Identification of social media trends and insights6. Building and nurturing relationships with key influencersAnalytics and reporting1. Daily/Weekly reports on campaigns and metrics2. Metrics such as reach, engagement, and conversion rate, revenue3. Monitoring of Current campaigns and executing any creative/content changes to maintainoptimization

Create, update, and manage product listings; ensure accurate descriptions, images, pricing, as Monitor and process orders, handle returns, cancellations, and inventory updates.Manage and optimize advertising campaigns, analyze performance and improve ROLOptimize titles, descriptions, and keywords for better search visibility on both platformsQualifications:Experience in Amazon and Flipkart e-commerce platformsBasic SEO knowledge and ad campaign management.Strong attention to detail and organizational skillsExcellent communication and problem-solving abilities.Preferred Skills:Proficiency in data analysis tools (Excel, Google Analytics)Knowledge of Amazon Seller Central and Flipkart Seller Hub

About the jobKey Responsibilities:Guide and counsel students across all categories.Convert walk-in inquiries into admissions.Follow up with walk-ins to maximize conversions.Manage the sales funnel and ensure smooth operations.Handle data entry, MIS, and reporting.Required Skills and Qualifications:Knowledge of sales operations and funnel management.Strong data management and reporting skills.Familiarity with civil services exams is a must.Hands-on experience with data management and calling tools.Candidates should have appeared for government exams.

Lead Generation through BTL Activities and Marketing Events: -Planning and executing eective promotional campaigns to attract potential students.Successful generation of leads through below-the-line (BTL) activities and marketing events.School and Local Tuition Teachers Liaison for Lead GenerationCollaborating with them to promote the organization's oerings and services.Establishing and maintaining relationships with schools and local tuition teachers to generate leads for the organization.Visiting and Liaisoning at Small Coaching Institutes:Conducting visits to small coaching institutes catering to students up to class 8th, 10th, and 12th.Establishing partnerships and collaborations to generate leads and promote the organization's courses.Leaflet Distribution and Data Collection:Collecting relevant data from interested individuals for further follow-up and lead tracking.Distributing leaflets and promotional materials outside schools, coaching centers, markets, and oices to create awareness and generate leads.Competitor Data Collection and System Upload:Collecting data on competitors' oerings, pricing, marketing strategies, and customer feedback.Uploading the collected competitor data into the designated system for analysis and reference.Daily EOD Form Filling and Reports Maintenance:Filling out End-of-Day (EOD) forms to provide a summary of daily activities, achievements, and challenges.Maintaining relevant reports and documentation related to marketing and lead generation activities.Data Uploading in Provided Resource:Uploading collected data and leads into the provided resources or systems for eicient lead tracking and management.PWNSAT / SAT Exam ConductionOrganizing and overseeing the conduction of PWNSAT / SAT exams in coordination with schools and examination centers.Ensuring smooth logistics, adherence to guidelines, and a positive experience for the candidates.Saathi Onboarding in Schools:Collaborating with schools to onboard Saathis (partners or representatives) who can contribute to lead generation and promotion.Facilitating the onboarding process and providing necessary training and support to Saathis.Visiting Local Schools and Meeting Coordinators/Principals:Conducting visits to local schools with the objective of meeting school coordinators/principals.Requesting appointments for meetings with senior sta members to discuss potential collaborations and promotional opportunities.Achieving the assigned Admission TargetsAchieving the assigned Admission Targets provided by the central team

About the jobKey Responsibilities:Guide and counsel students across all categories.Convert walk-in inquiries into admissions.Follow up with walk-ins to maximize conversions.Manage the sales funnel and ensure smooth operations.Handle data entry, MIS, and reporting.Required Skills and Qualifications:Knowledge of sales operations and funnel management.Strong data management and reporting skills.Familiarity with civil services exams is a must.Hands-on experience with data management and calling tools.Candidates should have appeared for government exams.

Role & responsibilitiesThis role will own the P&L of the category, and lead strong cross-functional stakeholder management to translate customer insights into marketing efforts and enhance customer value.Drive initiatives and improvements to onboard new customers, execute the category activation calendar, and conceptualize innovations in customer experience, and basic consumer needs and convert them into business goals.Drive business growth, and market share of the specific category with strong product, competition, and consumer analytics.To achieve the given revenue and sales targets of the allocated category of examsSet strategic category direction based on customer and business needs & develop the core positioning and messaging for the category.Manage owned-media content and drive banner revenue through list growth, segmentation, and increased efficiency.Implementation of plans for the category in areas of price, promotion & product mix.Complete ownership of Sales, Marketing, Operations, and Customer/Student Experience for the given territoryConduct comprehensive industry trend analysis, including market, competitive, and pricing trends.Plan and execute marketing calendar & program across various platforms and take corrective actions to stay on course with the planTo ensure recruitment, training, set action, and targets, appraise and manage performance, development, coaching, and general support of all team members to ensure targets are metRequirements3-7 years of Category management or similar experience with E-commerce/Edtech organizations.Very deep business acumen and a strong problem solver.Highly driven and resourceful candidate (fast-paced start-up experience preferred)Excellent data analysis, data interpretation, and first principle problem-solving approachCreative bend to conceptualize engaging YouTube videos, messaging for Social Media/SMS/ WhatsApp/Mobile App, and Sales PitchAbility to take initiative in a constantly changing work environment and a generalist do-what-it-takes mindset

Job Description: Academic Counsellor NEET/JEE Location: JodhpurRemuneration: Best in the industry About the Role:We are seeking a dynamic and result-oriented Academic Counsellor to guide and assist students aspiring to excel in NEET and JEE examinations. The ideal candidate will play a key role in helping students and their parents make informed decisions regarding academic planning, preparation strategies, and overall career growth in the competitive exam domain. Key Responsibilities: 1. Student Counselling:Provide personalized academic counselling to students for NEET and JEE preparation.Understand students' strengths, challenges, and goals to suggest suitable strategies and programs. 2. Parent Interaction:Engage with parents to explain the benefits of various programs, curriculum structures, and the institution's edge in competitive exam preparation.Address concerns and ensure alignment between the institutions offerings and the student's academic aspirations. 3. Admissions and Enrolments:Drive admissions by converting leads into enrolments through effective counselling and follow-ups.Maintain records of interactions and enrolment processes for reporting purposes. 4. Student Support:Monitor student progress and provide regular feedback and guidance to ensure continuous improvement.Work closely with academic teams to address student challenges. 5. Target Achievement:Achieve monthly and annual enrolment targets as set by the management. 6. Events and Seminars:Assist in organizing and conducting seminars, workshops, and open-house sessions for students and parents. Qualifications and Skills:Educational Background: Graduate/Postgraduate in any discipline. A background in Psychology or Education is a plus. Experience: Relevant experience in reputed coaching institutes is preferred. Fresh candidates with excellent communication skills may also apply. Skills:Strong communication and interpersonal skills.Ability to build rapport with students and parents.Result-oriented mindset with a focus on achieving targets.Excellent problem-solving and organizational abilities. Why Join Us? Work with a leading NEET/JEE coaching institute known for its exceptional results and reputation.Collaborate with a passionate and professional team dedicated to student success.Competitive remuneration and growth opportunities in a supportive environment.