UpUrFit

About the Role We are seeking a motivated and detail-oriented Marketing Manager with 1–2 years of professional experience to join our team. This role is ideal for someone who has a strong foundation in marketing and is eager to take ownership of campaigns, content, and brand initiatives while learning in a fast-paced environment. Key Responsibilities Campaign Management Support the planning and execution of digital and offline marketing campaigns. Track and report on campaign performance across key metrics (CTR, CVR, ROI, etc.). Content & Communication Coordinate creation of content across social media, website, email, and paid ads. Ensure consistency in brand messaging and tone of voice. Digital Marketing Assist in running campaigns on platforms such as Meta, Google Ads, and LinkedIn. Support SEO/SEM initiatives and manage basic analytics tracking. Brand Building & Partnerships Help manage influencer and partner collaborations. Conduct competitor and market research to inform strategy. Reporting & Analysis Prepare weekly and monthly dashboards on campaign performance. Highlight learnings and suggest optimizations. Requirements 1–2 years of marketing experience (internships and full-time roles considered). Basic understanding of digital advertising, social media platforms, and marketing analytics. Strong communication skills (written and verbal). Ability to work cross-functionally with creative, sales, and product teams. Proficiency in tools such as Excel/Google Sheets, Canva/Figma (basic), and Google Analytics (preferred).