We are looking for a dynamic and creative Marketing Executive who understands street culture, stays ahead of trends, and is excited to work in a fast-paced, design-led environment. Your mission will be to strengthen our brand presence across digital platforms, drive community engagement, and support marketing campaigns from concept to execution. Key Responsibilities Content Strategy & Execution Plan and execute content calendars for Instagram, YouTube, and other relevant platforms Collaborate with the creative team for campaigns, drops, and collabs Help script, shoot, and coordinate reels, lookbooks, and street-style content Campaign Management Support end-to-end marketing campaigns — from ideation and influencer tie-ups to final reporting Assist with product launches, pop-ups, and events Community & Influencer Marketing Identify and coordinate with streetwear influencers, stylists, and content creators Build micro-communities around music, fashion, and art Engage with our followers, respond to DMs/comments, and manage brand buzz Digital Performance & Analytics Monitor Instagram insights, campaign results, and content performance Prepare weekly/monthly reports and suggest ways to optimize reach and engagement Market Research Stay updated on streetwear trends, Gen-Z culture, and competitor activity Scout inspiration from local and international labels What We’re Looking For Bachelor’s degree in Marketing, Communications, or related field 1–3 years of hands-on marketing experience (fashion or youth brands preferred) Strong aesthetic sense with an eye for design, photography, and trends Excellent communication skills (written and verbal) Comfortable with tools like Canva, Meta Business Suite, Google Sheets, Instagram analytics, etc. Passionate about streetwear, sneaker culture, and content creation Perks & Culture Be part of a fast-growing fashion label redefining Indian streetwear Work in a creative, youth-centric space with real ownership and freedom Opportunities to attend fashion pop-ups, creator events, and streetwear festivals Share your Instagram or portfolio that showcases your vibe. Show more Show less