Hiring: Digital Marketing Executive Location: Mumbai Lower Parel Experience: 1–3 Years Notice Period: Immediate or up to 30 Days Key Responsibilities: Develop and execute digital marketing campaigns across various channels (cold email AND/OR webinars, managing Youtube channel). Lead B2B lead generation efforts through cold outbound emails and inbound webinars using tools like Clay.com , Instantly , and Apollo . Collaborate with cross-functional teams to create engaging content for podcasts, webinars, YouTube, and social media. Design visually appealing assets using tools like Canva and ensure brand consistency across all channels. Plan and manage marketing initiatives focused on podcasts and webinars to drive engagement and awareness. Write and execute A/B tests , analyze performance metrics, and optimize campaigns based on insights. Leverage AI-driven tools and analytics platforms to automate workflows and enhance performance. Work closely with IT to ensure smooth integration of marketing tools, tracking systems, and automation pipelines. Generate detailed reports and dashboards to monitor KPIs and provide actionable insights. Stay up to date with the latest digital marketing trends and tech innovations. Mandatory Skills & Expertise: 1–4 years of experience in digital marketing , preferably in an IT or SaaS environment . Proven experience with B2B campaigns , podcasts, webinars, YouTube, and social media. Hands-on with Canva , video editing tools, and marketing automation platforms . Familiarity with AI tools and how they impact digital marketing outcomes. Excellent written and verbal communication skills with a knack for storytelling. Strong time management and multitasking abilities in collaborative environments. Preferred: Experience working with international clients in a digital/B2B marketing role. Working knowledge of Google Analytics , and basic HTML/CSS for landing page optimization Certifications in digital marketing, content strategy, or growth marketing are a plus.
Role & responsibilities: Outline the day-to-day responsibilities for this role. Preferred candidate profile: Specify required role expertise, previous job experience, or relevant certifications.
Job Title: Performance Marketing Executive (Remote, Part-Time/Full-Time) Company: QuantalHQ (www.quantalhq.com) Role Overview: We are seeking a Performance Marketing Executive with 1-2 years of experience, specifically in running paid campaigns for online course selling (edtech/e-learning). This is a remote role with flexibility for part-time as well. The ideal candidate should be passionate about digital marketing, highly analytical, and results-driven, with hands-on experience in scaling paid advertising campaigns across Google, Meta, and other platforms. Key Responsibilities: - Plan, execute, and optimize paid campaigns for course selling and lead generation on Google (Search, YouTube, PMax, Demand Gen) and Meta Ads. - Manage campaign budgets efficiently, ensuring maximum ROI and consistent performance. - Conduct competitor analysis, keyword research, and audience targeting to increase enrollments. - Write compelling ad copies, coordinate with creative teams, and run A/B tests for better conversion. - Analyze campaign results, prepare detailed performance reports, and provide actionable insights. - Support SEO, on-page optimization, and website management (WordPress/Shopify). - Communicate effectively with clients and internal teams to ensure alignment on course-selling objectives. Requirements: - Mandatory: Proven experience in running course selling / edtech paid campaigns (Google & Meta). 1 - 2 years of experience in Performance Marketing / Paid Advertising. - Proficiency in Google Ads (Search, YouTube, PMax, Demand Gen) and Meta Ads. Strong copywriting and creative communication skills. Hands-on experience with WordPress & Shopify websites (preferred). - Knowledge of SEO tools (Ahrefs, Ubersuggest, Keyword Planner) is a plus. Strong analytical skills with the ability to interpret campaign data and optimize performance. - Ability to work independently in a remote setup with excellent time management. Perks & Benefits: - Flexible remote working (part-time or full-time). - Opportunity to work on high-scale course-selling campaigns. - Exposure to diverse industries and international clients. - Collaborative and innovative team culture.