Title Senior Technical Content Writer

As a versatile Content Strategist at Matellio, you will play a crucial role in creating emotionally engaging, SEO-optimized content that resonates with target audiences across various stages of the buyer's journey. Your expertise in research, SEO, storytelling, and persuasive copywriting will be instrumental in developing brand narratives that drive engagement and establish thought leadership in the digital space. Your key responsibilities will include conducting in-depth research to extract insights and understand emerging industry trends, aligning content with target audience personas and business objectives, and analyzing competitor content to identify gaps and opportunities. You will also be responsible for performing keyword research, implementing SEO best practices, and writing meta descriptions, title tags, and structured data to optimize content for search engines. Additionally, your role will involve creating emotionally engaging narratives that make technical concepts accessible, transforming complex product features into compelling customer benefits, and developing brand stories that drive engagement and establish thought leadership. You will also be tasked with writing high-converting copy for landing pages, email campaigns, social media, and digital ads, tailoring messaging for various stages of the buyer's journey, and applying psychological triggers to enhance content engagement and conversion rates. To excel in this role, you should have 5+ years of experience in technical content writing, content marketing, or IT-related content creation, with a flawless command of the English language and excellent grammar and clarity. Strong research and analytical skills, expertise in SEO and keyword optimization, and proven storytelling ability are essential requirements. Experience in IT, SaaS, cloud computing, cybersecurity, or enterprise technology is a plus, along with proficiency in CMS platforms like WordPress and HubSpot, and documentation tools such as Markdown and GitHub. If you are passionate about crafting compelling content that drives results and are looking to make an impact in the digital landscape, we invite you to join our dynamic team at Matellio and be part of our mission to help global clientele capitalize on the digital revolution. Visit our website to learn more: https://www.matellio.com/portfolio/,