Job Summary The position is responsible for leading the sales department and driving customer growth. Develop market penetration strategies, plan advertising campaigns, offerings to retain existing customers and expand the customer base. The individual will oversee all sales activities, operations, customer care, and support systems. They assess the department's effectiveness, identify errors, and make necessary changes to achieve profitability, sales targets, and overall business goals. Additionally, the role plays a strategic part in developing company strategies, leading sales channels, and achieving revenue and profitability targets. They also analyze sales performance, competitors, and market trends to forecast sales and communicate findings to stakeholders. The individual must possess effective teamwork, creativity, entrepreneurship, problem-solving skills, and the ability to advocate for customer needs. Roles and Responsibilities Leadership Role: As a part of the Sales Leadership team, the role leads the sales department and is responsible for retaining existing customers, increasing the customer base and sales through market penetration strategies, planning advertising campaigns (whenever required), and delivering new product offerings. He / She also manages all activities involved in sales, operations, customer care, and support systems. He / She develops and then assesses the department's effectiveness, identifies errors, and makes suitable changes in strategies to reach the targets and goals further, leading to overall profitability, sales, revenue generation, and business targets. Strategic Role: Plays a significant role in developing the strategy, leading the verticals, sales channels, and services of the company. Responsible for achieving the company's revenue and profitability targets. Analytical Role: Takes up an analytical role in the company when He / She assesses and evaluates its effectiveness. He / She analyses business tactics, sales strategies, performance analysis of the sales teams, competitor analysis, and market research. The role is also responsible for setting sales targets, determining the effectiveness of sales initiatives, and understanding the need for change. The purpose of all these analytical functions is to monitor and forecast sales performance. Their analysis reports, presentations, and recommended strategy based on those analyses are conveyed to the stakeholders. Thus, He / She is also responsible for communication between the sales department and other departments, and the stakeholders. Competencies Effective teamwork: This role must handle the team effectively by aligning the team's performance with the organization's sales goals. He / She should be capable of cross-functional collaboration. Creative and entrepreneurial: Ability to grow at a fast pace in the current market. Creativity and innovation make him/her a strong sales leader. Change agent: S/he should develop innovative strategies and lead change within a dynamic environment. Problem-solving ability: Identify internal and external challenges and hindrances in sales opportunities and solve them critically. Customer Advocate: Ability to interact with customers effectively and efficiently and identify the needs of consumers. Education & Experience Requirements Education: MBA from a Tier 1 Business School is mandatory. Specialization in Sales, Marketing, or Business Strategy preferred. Experience: Minimum 10 years of post-MBA experience in sales leadership roles. Proven track record in driving revenue growth, market expansion, and customer acquisition. Experience in developing and executing sales strategies, market penetration plans, and managing large cross-functional teams. Strong exposure to customer relationship management, sales analytics, and business development in dynamic, competitive markets. Prior experience in real estate, consumer-facing industries, or large-scale B2C/B2B sales environments will be an advantage.
Position Overview The Senior Cost Accountant will play a pivotal role in supporting the financial management of real estate development and plotted land projects. This position is responsible for analyzing, tracking, and reporting project costs, ensuring accurate budgeting, and providing actionable insights to optimize cost efficiency and profitability. The ideal candidate will have a strong background in cost accounting, preferably within real estate or construction, and possess a keen understanding of project-based financial management. Key Responsibilities Project Cost Management Track, analyze, and reconcile all project-related costs including land acquisition, construction, infrastructure, legal, and marketing expenses. Maintain detailed cost ledgers and ensure correct allocation of direct and indirect costs to respective projects. Bifurcate common costs (e.g., site overheads, administrative overhead, shared utilities, and general site expenses) appropriately across multiple projects based on rational allocation bases such as project size, man hours, or cost drivers or any other logic as agreed with management. Monitor capitalizable costs versus expensed costs in compliance with accounting standards and tax regulations. Margin Analysis Conduct comprehensive margin analysis at project and company levels, calculating gross profit margins and net profit margins to assess project profitability. Analyze cost variances and their impact on margins, providing actionable insights to improve cost efficiency and pricing strategies. Support break-even and sensitivity analyses to evaluate minimum sales requirements and project risk under varying scenarios. Budgeting & Forecasting Assist in preparing and updating project budgets and forecasts, incorporating both fixed and variable costs. Support financial modeling for new and ongoing development opportunities. Reporting & Analysis Prepare monthly, quarterly, and ad hoc cost and margin reports for management, highlighting budget-to-actual variances and project profitability metrics. Conduct variance analysis and provide insights to improve cost control and operational efficiency. Provide detailed analysis of direct and indirect costs, including financing and interest capitalization during construction phases. Compliance & Controls Ensure adherence to internal controls, accounting standards, and regulatory requirements related to real estate project costs. Collaboration Coordinate with project managers, development partners, contractors, finance team, and other cross-functional teams to ensure timely and accurate cost information. Participate in regular construction and development meetings, providing financial updates and insights. Any special projects as directed by Group Finance Controller and Finance Controller. Education & Experience Mandatory: Chartered Accountant (CA) and/or Certified Management Accountant (CMA) Bachelors degree in Commerce, Accounting, Finance, or related field. Minimum 10 years of experience in cost accounting, preferably in real estate, construction, or project-based industries. This role is critical for ensuring precise cost accounting and margin analysis in real estate and plotted land development projects. By effectively allocating common costs and analyzing margins, the Senior Cost Accountant supports financial control, project profitability, and informed strategic decisions that drive business success.
Role Summary: We seek a forward-thinking Performance Enhancement Lead who will drive data-driven marketing transformation by integrating MarTech capabilities with robust data analytics. This role will own the end-to-end marketing technology stack, performance marketing efficiency, and data insights to accelerate growth, customer engagement, and ROI. Role & Responsibilities: Define and lead the integrated MarTech and data analytics roadmap in alignment with business goals Drive performance marketing efficiency through the integration of Salesforce platforms and tools Lead implementation and optimization of Salesforce Marketing Cloud and Salesforce Data Cloud Build and manage marketing automation frameworks using CRM and customer data platforms Leverage analytics and BI tools such as Tableau and Google Analytics to deliver actionable insights Drive use of predictive analytics for lead scoring, customer segmentation, and churn prediction Oversee implementation of personalization engines, recommendation systems, and ML models Enable seamless integration of AdTech, CMS, and DXP platforms for unified marketing operations Collaborate with cross-functional teams to ensure data-driven marketing strategy and execution Monitor and report on marketing performance metrics and lead performance enhancement initiatives Key Requirements: 8 to 12 years of experience in MarTech, CRM, and Data Analytics roles Proven expertise in Salesforce Marketing Cloud, Salesforce Data Cloud, and CDP platforms Strong hands-on knowledge of marketing automation, web analytics (GA4), Tableau, and data storytelling Experience working with ML models in marketing contexts: lead scoring, segmentation, and churn prediction Understanding of AdTech integrations, CMS/DXP systems, and recommendation engines Demonstrated ability to partner with business and tech teams to drive measurable outcomes. Key Attributes: Strategic and analytical thinker with strong execution capability High ownership and ability to work across functions in a fast-paced setup Excellent communication and stakeholder management skills Passion for marketing innovation and data-driven growth
Roles and Responsibilities: Functional Mandate Delivering target NPV (annually at market level and project-wise, both in absolute terms and in % terms) To create an effective product portfolio for the business by understanding the present and future business opportunities To create and manage world-class real estate brands using advertising and other marketing tools Brand: To use various communication channels (advertising, PR, BTL, etc.) through various mediums to create enhanced target audience awareness of target brand attributes in a cost-effective fashion and to deliver required footfalls in quality and quantity To provide adequate and fast market intelligence inputs for ensuring a robust pricing strategy and mechanism for each product on an ongoing basis KRA / Success Measures Targeted Gross Contribution - in Value and %age terms as per business plan Qualitative assessment of marketing inputs and speed of sales (No. of units sold per month Vs Target) for each project Maximize brand valuation and maximize the capability to charge a price premium Brand: o % change in public perception of target brand attributes as measured by a third-party survey o % increase in actual brand spend over target budget Competitor pricing change and sales transaction information speed (Response time in the number of days) The team works towards developing a multi-pronged and differentiated approach to brand building from the point of conceptualizing the product, developing a differentiated product positioning and marketing strategy, and managing various marketing programs and customer interactions till the point of handover to the customer. The group strongly believes in using brand as a differentiator and has developed itself as a pioneer of branded realty, delivering consistent brand experience across customer touchpoints. We have invested in building a strong and professional team to meet challenges in an ever evolutionary and dynamic environment and make a significant contribution at the brand, category, and company levels. The teams together comprise professionals from the best business schools including IIMs, ISB, XLRI, and SP Jain. These professionals have been drawn from top FMCG, Automobile, and Consumer Durables companies. Competencies: Building brand strategy New product development Effective consumer understating Brand communication development Go-to-market strategy Capable of handling multiple stakeholders and managing their expectations with responsibility and confidence Taking quick and effective calls to resolve execution-specific issues that arise from time-to-time Adaptable to different / rapidly changing circumstances Ability to manage client conversation & manage relationships
Deputy Business Head - Sales Job Summary The position is responsible for leading the sales department and driving customer growth. Develop market penetration strategies, plan advertising campaigns, offerings to retain existing customers and expand the customer base. The individual will oversee all sales activities, operations, customer care, and support systems. They assess the department's effectiveness, identify errors, and make necessary changes to achieve profitability, sales targets, and overall business goals. Additionally, the role plays a strategic part in developing company strategies, leading sales channels, and achieving revenue and profitability targets. They also analyze sales performance, competitors, and market trends to forecast sales and communicate findings to stakeholders. The individual must possess effective teamwork, creativity, entrepreneurship, problem-solving skills, and the ability to advocate for customer needs. Roles and Responsibilities Leadership Role: As a part of the Sales Leadership team, the role leads the sales department and is responsible for retaining existing customers, increasing the customer base and sales through market penetration strategies, planning advertising campaigns (whenever required), and delivering new product offerings. He / She also manages all activities involved in sales, operations, customer care, and support systems. He / She develops and then assesses the department's effectiveness, identifies errors, and makes suitable changes in strategies to reach the targets and goals further, leading to overall profitability, sales, revenue generation, and business targets. Strategic Role: Plays a significant role in developing the strategy, leading the verticals, sales channels, and services of the company. Responsible for achieving the company's revenue and profitability targets. Analytical Role: Takes up an analytical role in the company when He / She assesses and evaluates its effectiveness. He / She analyses business tactics, sales strategies, performance analysis of the sales teams, competitor analysis, and market research. The role is also responsible for setting sales targets, determining the effectiveness of sales initiatives, and understanding the need for change. The purpose of all these analytical functions is to monitor and forecast sales performance. Their analysis reports, presentations, and recommended strategy based on those analyses are conveyed to the stakeholders. Thus, He / She is also responsible for communication between the sales department and other departments, and the stakeholders. Competencies Effective teamwork: This role must handle the team effectively by aligning the team's performance with the organization's sales goals. He / She should be capable of cross-functional collaboration. Creative and entrepreneurial: Ability to grow at a fast pace in the current market. Creativity and innovation make him/her a strong sales leader. Change agent: S/he should develop innovative strategies and lead change within a dynamic environment. Problem-solving ability: Identify internal and external challenges and hindrances in sales opportunities and solve them critically. Customer Advocate: Ability to interact with customers effectively and efficiently and identify the needs of consumers. Education & Experience Requirements Education: MBA from a Tier 1 Business School is mandatory. Specialization in Sales, Marketing, or Business Strategy preferred. Experience: Minimum 10 years of post-MBA experience in sales leadership roles. Proven track record in driving revenue growth, market expansion, and customer acquisition. Experience in developing and executing sales strategies, market penetration plans, and managing large cross-functional teams. Strong exposure to customer relationship management, sales analytics, and business development in dynamic, competitive markets. Prior experience in real estate, consumer-facing industries, or large-scale B2C/B2B sales environments will be an advantage.
THE HOUSE OF ABHINANDAN LODHA (HOABL) The House of Abhinandan Lodha (HoABL) was founded in 2020, is Indias largest branded land developer, revolutionising real estate transactions through security, technology, transparency, and convenience. HoABL specialises in branded plots, offering a completely hassle-free virtual experience (i.e. selling land to its customers without any physical interaction with them) which is a first in India and probably even globally, while also pioneering the democratisation of land ownership by making this asset class accessible to a wider base of aspiring buyers across the country. In just five years, HoABL has sold about 12 million sq.ft. of developed landall without meeting a single customer face-to-face and ahead of promised timelinesand has around 30 million sq.ft. under active development. The company has expanded its footprint across prime locations such as Alibaug, Anjarle, Ayodhya, and Vrindavan, Dapoli, Goa, Khopoli, Nagpur, and Neral in Maharashtra, with upcoming developments in Amritsar, Shimla, and Varanasi. HoABL has swiftly gained prominence by focusing on plotted developments in key locations where the governments are focused on quality infrastructure, offering a seamless and transparent experience to investors and homebuyers alike. With plans to be in 48 cities nationwide, HoABL is tapping into the growing demand for plotted developments driven by existing and upcoming infrastructure projects and the appeal of tourist destinations. HoABLs customer base of over 6,000 investors spans 27 countries, 23 states, and 107 citiesincluding Indias top metros and international hubs such as New York, London, Singapore, Dubai, Sydney, Tokyo, and Torontounderscoring the companys scale, trust, and credibility in the land ownership space. The majority of HoABLs customers are salaried professionals (~45%) largely CEOs and CXOs, independent professionals (~20%), with the balance comprising entrepreneurs and business ownersreflecting a diverse yet aspirational customer profile. Positioning itself as a tech company within the real estate sector, HoABL is a business built from scratch and unlike many new-age start-ups, HoABL has never incurred a loss nor engaged in cash burning. HOABL has also recently forayed into Vertical Real Estate Development in Mumbai with two marquee projects in South Mumbai and one with Mittal Builders the North Mumbai totalling the commitment to 3.1mn sqft. Role Overview: We are seeking a Channel Strategy & Trade Marketing Lead who will architect and execute the go-to-market blueprint for HoABLs expanding footprint across India. This role will be pivotal in building scalable channel strategies, deepening partner engagement, and designing trade marketing programs that drive awareness, conversion, and customer trust in a unique branded land category. The ideal candidate will bring a blend of strategic thinking, sales ecosystem understanding, and hands-on executioncapable of building channel excellence across both digital-first and on-ground trade networks. Key Responsibilities: Channel Strategy & Development • Design and execute multi-channel GTM strategies to expand HoABLs reach across metros, Tier-II cities, and NRI segments. • Build and manage strategic partnerships with distribution networks, channel partners, and financial intermediaries to accelerate demand generation. • Identify and establish new sales channels (e.g. wealth advisors, real estate consultants, investment platforms, and digital affiliates). • Define channel segmentation frameworks and develop tailored engagement models for different partner types. • Track channel performance, design incentive programs, and ensure ROI-driven outcomes. Trade Marketing & Partner Engagement • Develop and implement Trade Marketing programs to build brand visibility and partner advocacy. • Lead co-branded campaigns, training programs, and digital enablement initiatives for partner networks. • Curate BTL activations, roadshows, and events for partner acquisition and engagement. • Own trade spends, monitor effectiveness, and optimize investments through data-backed insights. • Drive performance dashboards, tracking sell-in/sell-out, funnel metrics, and partner productivity. Cross-functional Leadership • Collaborate with Sales, Brand Marketing, Product, and Digital teams to ensure channel strategies align with business goals. • Partner with Finance and Analytics to monitor ROI and develop data-led decision frameworks. • Influence leadership decisions on channel expansion, pricing, and partner enablement. Qualifications & Experience: • MBA from a Tier-1 B-School (IIM / ISB / XLRI / FMS / SPJIMR or equivalent). • 10 to 14 years of experience in Channel Strategy, Trade Marketing, or GTM Planning in industries such as Real Estate, Financial Services, FMCG, Consumer Tech, or Retail. • Proven experience in building partner ecosystems, designing trade programs, and driving sales channel performance. • Strong analytical mindset with experience in channel analytics and performance management. • Exposure to digital-first GTM models or premium consumer category is a strong plus. Key Skills & Competencies: • Strategic orientation with a commercial lens • Channel design and partner management expertise • Trade marketing program design and execution • Strong stakeholder and vendor management • Analytical thinking and data-driven decision-making • Entrepreneurial mindset with agility and ownership
Job Summary: We are seeking a highly skilled SAP FICO Consultant to join our team. The ideal candidate will possess strong expertise in SAP Financial Accounting (FI) and Controlling (CO) modules, playing a critical role in designing, implementing, and optimizing financial and controlling processes within SAP systems. Key Responsibilities: Implementation & Configuration: Configure SAP FI (General Ledger, Accounts Payable, Accounts Receivable, Asset Accounting) and CO (Cost Center Accounting, Profit Center Accounting, Internal Orders, and Product Costing) modules. Lead or support SAP FICO implementation and rollout projects. Strong exposure to Fixed Assets Business Process Design: Analyze and map business processes to SAP functionalities. Collaborate with stakeholders to gather requirements and translate them into system designs. Integration: Ensure seamless integration between FICO and other SAP modules like SD, MM, and PM Address and resolve issues related to cross-module processes. Data Migration & Reporting: Manage the migration of financial data from legacy systems to SAP. Develop custom reports using SAP tools to support financial analysis and decision making. Testing & Support: Conduct unit testing, integration testing, and user acceptance testing (UAT). Provide post-implementation support and resolve system issues. Training & Documentation: Create end-user training materials and deliver workshops. Document system configurations, business processes, and troubleshooting guides. Required Skills & Qualifications Technical Expertise: Proficient in SAP FICO modules (FI-GL, FI-AR, FI-AP, FI-AA, CO-CCA, CO-PCA, COPC). Familiarity with SAP S/4HANA Finance and Universal Journal. Experience in integrating FICO with other SAP modules. Financial Knowledge: Strong understanding of accounting principles, financial statements, and controlling processes. o Knowledge of taxation, compliance standards (IFRS, GAAP), and cost management. Required Education & Experience: CA Qualified Minimum 5 Years of hands-on experience in SAP FICO implementation or support projects. Experience in end-to-end SAP project lifecycles, including blueprinting, configuration, and go-live. Soft Skills: Excellent communication and interpersonal skills to engage with business users and technical teams. Analytical mindset with strong problem-solving abilities. Ability to work independently or collaboratively in dynamic project environments. Preferred Qualifications SAP FICO certification is a plus. Experience with Fiori apps, S/4HANA, and advanced reporting tools. Knowledge of Central Finance, Group Reporting, or Consolidation processes.