Sr. Research Analyst

As a Sr. Research Analyst at Novus Insights, you will play a crucial role in conducting in-depth B2B market research and competitive analysis. Your responsibilities will include performing quantitative and qualitative assessments, with a special focus on market sizing methodologies. You will analyze data sets, interpret market trends, and convert insights into actionable strategies and presentations. Your work will involve preparing detailed reports on market opportunities, segment analysis, and future projections. You should have experience in qualitative & quantitative research techniques & tools like Questionnaire/research design/preparing research execution plan, along with a strong knowledge of market sizing techniques (both top-down and bottom-up). Proficiency in data analytics tools such as Excel, SPSS, or Survey Reporter, as well as experience in surveying or interviewing B2B clients, will be essential for this role. Key Responsibilities: - Conduct in-depth B2B market research and competitive analysis - Perform quantitative and qualitative assessments, with a special focus on market sizing methodologies - Analyze data sets, interpret market trends, and convert insights into actionable strategies and presentations - Prepare detailed reports on market opportunities, segment analysis, and future projections - Utilize qualitative & quantitative research techniques & tools like Questionnaire/research design/preparing research execution plan - Demonstrate a strong knowledge of market sizing techniques (both top-down and bottom-up) - Proficiency in data analytics tools (such as Excel, SPSS, or Survey Reporter) and experience surveying or interviewing B2B clients Qualifications and Experience: - Post Graduation (preferably MBA or Master's in any stream, preferably Marketing/Economics) with good academic scores - 2 to 4 years of experience (Relevant exp in the B2B market research industry) Location: Gurugram Shift Timings: 10 am to 7 pm,