Social Media Marketing Executive

1 - 4 years

3 - 4 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

We are seeking a creative and results-driven Social Media Marketing Executive to manage and grow our digital presence across multiple platforms. The ideal candidate will have hands-on experience in email marketing, SEO, SEM, and content marketing, with a proven ability to engage audiences on Facebook, Instagram, LinkedIn, and other channels. This role requires a blend of analytical skills, creativity, and up-to-date knowledge of digital marketing trends.

Key Responsibilities:

  • Develop and implement social media strategies across multiple platforms (Facebook, Instagram, LinkedIn) to increase brand awareness and engagement.
  • Create high-quality content (blog posts, videos, tweets) that resonates with our target audience and drives website traffic.
  • Manage paid advertising campaigns on Facebook, Instagram, LinkedIn, YouTube, and Spotify to reach new customers and drive conversions.
  • Monitor analytics reports to track performance metrics such as follower growth, engagement rates, and conversion rates.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business,
  • Proven experience in digital marketing.
  • Strong understanding of digital marketing channels, tools, and techniques, including SEO, SEM, social media, email marketing, and content marketing.
  • Proficiency in Google Analytics, AdWords, and other digital marketing platforms.
  • Excellent communication skills with the ability to create compelling content and engage with diverse audiences.
  • Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
  • Creative thinker with a passion for innovation and staying ahead of digital marketing trends.

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