Social Media Marketer

Social Media Marketer (Part-Time)

Position Type : Part-Time

Location : Remote

Working Hours: 4-5 Hours a day - Monday - Friday

Company Description:

Idea Elan LLC is a product based company that provides comprehensive software solutions for research facilities in Universities and Institutions worldwide.

Please visit www.IdeaElan.com for more information.

Job Summary:

We are looking for a creative and strategic Social Media Marketer to manage and grow our online presence. The ideal candidate will have experience working in B2B and SaaS companies, handling key social media platforms such as LinkedIn, Twitter, and YouTube. Additionally, the candidate should be skilled at analyzing performance metrics and developing strategies to enhance branding and audience engagement.

Key Responsibilities:

• Develop and implement social media strategies specifically tailored for B2B and SaaS markets to enhance brand awareness and audience engagement.
• Create, curate, and schedule high-quality content (text, images, and videos) for platforms primarily focusing on LinkedIn & Twitter.
• Analyze and report on page and post impressions, audience engagement metrics, and other performance indicators.
• Develop strategies for post and page growth based on analytics and performance insights.
• Manage and update company profiles and pages across all social media platforms.
• Monitor and respond to audience comments and messages to foster community engagement.
• Stay updated with the latest trends, tools, and practices in social media marketing.

Required Skills and Experience:

• 36 years of experience in social media marketing, specifically in B2B and SaaS environments.
• Proven experience in social media marketing, specifically in B2B and SaaS environments.
• Proficiency in managing LinkedIn, Twitter, and YouTube platforms.
• Strong skills in generating and analyzing social media performance reports.
• Excellent understanding of different analytics tools and their application to content strategies.
• Creative and strategic thinking with a results-oriented mindset.
• Experience working with US clients is highly desirable.
• Strong organizational, communication, and time-management skills.
• Ability to work independently and meet deadlines.