Social Media Manager & Content Creator

As a Social Media Manager at Soraya Luxe Silver Jewelry, your role will involve elevating the online presence of the brand, increasing engagement, and growing the audience. Here's what you'll be responsible for: - **Social Media Growth & Engagement:** - Increase Reel views and followers organically. - Plan and execute strategies to boost brand visibility. - Daily posting of Reels, graphics, carousels, and stories on all social media channels. - Engage with followers, reply to DMs and comments, and build a strong community. - **Content Creation & Posting:** - Create daily content around jewelry styling, educational posts, and trend-based Reels. - Brainstorm and execute styling Reels, tutorials, and behind-the-scenes videos. - Ensure content is aesthetically aligned with the brand's luxury appeal. - Maintain a consistent posting schedule across platforms. - **Video Editing & Graphic Design:** - Edit high-quality Reels and videos for social media. - Design aesthetic and engaging graphics using Canva or Adobe Suite. - Stay updated with trending Reel formats, transitions, and viral audio. - **Photoshoot Coordination:** - Plan and manage model photoshoots for the brand. - Coordinate with photographers, agencies, and models for professional shoots. - Ensure all images align with brand aesthetics and storytelling. - **Strategy & Analytics:** - Develop data-driven strategies to increase engagement and sales. - Monitor analytics and insights to refine content strategies. - Research competitors and identify viral trends in the jewelry niche. - **Collaboration & Influencer Outreach:** - Identify and collaborate with influencers and creators for brand promotion. - Manage brand partnerships and gifting campaigns. **Qualifications Required:** - Minimum 2+ years of experience in social media marketing (Fashion/Jewelry industry preferred). - Strong understanding of Instagram growth, viral content strategies, and engagement tactics. - Proficiency in Canva (Photoshop, Premiere Pro is a plus). - Experience in video editing for Reels & short-form content. - Fluent in English (written and spoken) for smooth communication. - A strong sense of aesthetic and luxury brand positioning. - Ability to plan, execute, and manage photoshoots with a creative vision. - Highly organized and capable of managing multiple tasks simultaneously.,