Social Media Influencer

A Social Media Influencer is responsible for creating engaging digital content, building an online presence, and collaborating with brands to drive audience engagement, awareness, and conversions. This role involves understanding social media trends, maintaining brand consistency, and connecting authentically with followers across multiple platforms such as Instagram, TikTok, YouTube, Facebook, and X (Twitter). The primary goal is to influence audience behavior through storytelling, high-quality content creation, and strong personal branding.

Key Responsibilities:

• Create compelling, original content including videos, photos, stories, and posts tailored to platform-specific algorithms and audience preferences.

• Collaborate with brands, agencies, and marketing teams to promote products and services through sponsored posts, campaigns, and partnerships.

• Engage consistently with followers by responding to comments, messages, and feedback to build strong community relationships.

• Monitor real-time social media trends and incorporate relevant concepts to increase reach and visibility.

• Develop and maintain a consistent personal brand voice, style, and aesthetic across all platforms.

• Analyze performance metrics such as reach, impressions, engagement rates, and audience demographics to optimize future content strategies.

• Manage posting schedules and editorial calendars to ensure regular content delivery.

• Utilize hashtags, SEO, and platform tools to boost discoverability and audience growth.

• Coordinate with photographers, videographers, editors, or creative teams when required to enhance production quality.

• Attend events, brand promotions, and networking activities to increase visibility and secure new collaboration opportunities.

• Follow advertising guidelines, sponsorship rules, and platform policies to ensure compliance.

Skills & Qualifications:

• Strong storytelling, communication, and creative content development skills.

• Proficiency with social media platforms, editing apps, and content scheduling tools.

• Understanding of analytics, algorithm behaviors, and social media trends.

• Ability to maintain a strong online presence and engage diverse audiences.

• Experience collaborating with brands, agencies, or marketing teams is a plus.

• Photography, videography, and basic graphic design skills are beneficial.

• Reliable, organized, and capable of managing multiple campaigns simultaneously.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

• Work from home

Work Location: Remote