Social Media Executive

We are looking for a highly creative, proactive, and results-driven Social Media Executive to strengthen our digital presence and drive impactful brand communication across multiple platforms. The ideal candidate must be skilled in graphic designing, content management, Meta ads, and have a strong knowledge of SMO & SEO strategies.

Key Responsibilities

1. Graphic Designing

• Create engaging social media graphics, posts, reels, and multimedia content using Adobe Creative Suite, Canva, or similar tools.
• Maintain brand consistency across all designs.
• Work closely with the content and marketing team to deliver visually appealing creatives.

2. Content Management

• Plan, create, schedule, and manage content for Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.
• Develop a structured monthly content calendar aligned with brand and campaign goals.
• Track performance metrics and suggest data-driven improvements.

3. Meta Ads (Facebook & Instagram)

• Create, monitor, and optimize Meta Ads campaigns focused on brand awareness, engagement, and lead generation.
• Perform A/B testing, audience segmentation, bidding strategy, and budget optimization to maximize ROI.
• Analyze ad performance and deliver regular reports.

4. Social Media Optimization (SMO)

• Optimize social media profiles to enhance visibility, reach, and engagement.
• Implement growth strategies to increase followers and build strong audience communities.
• Stay updated with trends, platform updates, and competitor strategies.

Additional Skills (Preferred)

• Basic knowledge of SEO and keyword usage in social content.
• Ability to ideate campaign themes and trending content formats.
• Strong understanding of analytics tools (Meta Business Suite, Google Analytics, etc.).

Requirements

• 1–3 years of experience in Social Media Management or a similar role.
• Strong creative skills with a good eye for design.
• Experience with Meta Ads Manager is mandatory.
• Excellent communication skills and ability to work in a fast-paced environment.
• Strong understanding of current digital trends and algorithms.

Job Type: Full-time

Pay: ₹12,000.00 - ₹22,000.00 per month

Work Location: In person