Social Media coordinator

ANMOL Jewellers, a renowned name in exquisite jewellery, is seeking a dynamic and creative Social Media & PR Executive to join our team. The ideal candidate will be passionate about luxury, possess a strong understanding of social media trends, and have a proven track record of developing and executing successful PR and social media strategies. This role will be instrumental in enhancing ANMOL Jewellers' brand image, driving customer engagement, and increasing brand visibility across various platforms. *Responsibilities:* *Social Media Management:* * Develop and implement engaging social media strategies aligned with ANMOL Jewellers' brand identity and marketing objectives. * Create and curate high-quality content (text, images, videos) for various social media platforms (e.g., Instagram, Facebook, LinkedIn, Pinterest, YouTube). * Manage social media calendars and ensure consistent posting schedules. * Monitor social media channels for brand mentions, customer feedback, and industry trends. * Engage with followers and respond to inquiries in a timely and professional manner. * Run social media advertising campaigns and analyze their performance. * Track and report on key social media metrics, including reach, engagement, and website traffic. * Stay up-to-date with the latest social media trends, tools, and best practices. *Public Relations:* * Develop and execute PR strategies to enhance ANMOL Jewellers' brand reputation and build relationships with key media outlets, influencers, and industry stakeholders. * Draft press releases, media kits, and other PR materials. * Pitch stories to journalists and secure media coverage for ANMOL Jewellers' products, events, and initiatives. * Organise press events, influencer collaborations, and other PR activities. * Monitor media coverage and analyse its effectiveness. * Manage relationships with PR agencies, if applicable. * Collaborate with the marketing team on integrated marketing campaigns. *Content Creation:* * Develop compelling and informative content for various platforms, including social media, websites, blogs, and email newsletters. * Write engaging captions, articles, and blog posts about jewellery trends, craftsmanship, and ANMOL Jewellers' collections. * Collaborate with photographers and videographers to create high-quality visual content. Brand Building: * Ensure consistent brand messaging and visual identity across all platforms. * Represent ANMOL Jewellers at industry events and networking opportunities. * Stay informed about the competitive landscape and identify opportunities to differentiate ANMOL Jewellers. *Qualifications:* * Bachelor's degree in Marketing, Communications, Public Relations, or a related field. *
1-5 years of experience in social media management and public relations, preferably in the luxury or fashion industry. * Proven track record of developing and executing successful social media and PR campaigns. * Excellent written and verbal communication skills. * Strong understanding of social media platforms and analytics tools. * Ability to create engaging and visually appealing content. * Strong organisational skills and attention to detail. * Ability to work independently and as part of a team. * Passion for jewellery and the luxury industry.

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹45,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Experience:

• total work: 2 years (Required)

Work Location: In person