Social Media Assistant

Responsibilities Paid Social Responsibilities

• Execution and optimisation of paid social media activity across platforms such as Facebook Ads Manager, Pinterest and TikTok.
• Budget and KPI/results tracking.
• Ensure deadlines and task delivery are met with exceptional standards.
• Monitoring campaign performance and looking for opportunities to scale and improve performance.
• Reporting on campaign performance and making recommendations on how to improve.
• Work closely with Patterns Social team to ensure campaigns are executed to the highest standard with no errors

Community Management responsibilities

• Monitor client social media channels (Facebook, Twitter, Instagram, LinkedIn, YouTube, Google Maps etc) for conversations related to our brand, products, and industry trends.
• Respond promptly to comments, messages, and inquiries in a professional and friendly manner.
• Cultivate and nurture relationships with our online community to build trust and loyalty.
• Assist with scheduling social media content that resonates with our audience. In this role, the

Skills and qualifications

• Marketing, Communications and/or Social Media University graduate
• Proficient in various social media ad managers including META, TikTok, Pinterest, LinkedIn, and YouTube
• At least 1-2 years experience in a paid social or performance marketing role and experience in community management.
• Experience executing and managing paid social campaigns.
• Experience with third-party social media scheduling and analytical tools.
• Proven experience in social media management and/or community management.
• Excellent written and verbal communication skills.
• Strong understanding of social media platforms and their respective audiences.
• Ability to work independently and as part of a team in a fast-paced environment. Knowledge of social media analytics tools is a plus.
• Experience with Google Suite & Google Analytics, and data interpretation.
• Experience with Looker Studio and Zendesk.

Shift Timing:5:00am -2:00pm