Social Media Assistant

As a Social Media Specialist, you will be responsible for developing and implementing a comprehensive social media strategy to enhance the company's online presence. Fluency in Malayalam is mandatory for this role. Your key responsibilities will include: - Conducting competitive research to identify opportunities for growth and engagement on social media platforms - Determining the most suitable platforms for the company and benchmarking performance against industry standards - Crafting compelling messaging and identifying target audiences to drive engagement and action - Generating, editing, and publishing daily content across various formats such as text, images, video, and HTML - Building meaningful connections with community members and encouraging them to participate actively - Setting up and optimizing company pages on social media platforms to maximize visibility and reach - Moderating user-generated content in accordance with the company's moderation policy - Developing editorial calendars and syndication schedules for consistent content delivery - Analyzing social data and metrics to gather insights and best practices for continuous improvement - Collaborating with other departments, such as customer relations and sales, to manage the company's reputation and coordinate strategic actions This is a full-time position with a day shift schedule. The work location is in person.,