We are looking for a highly motivated and data-driven Performance Marketing Manager to manage our digital acquisition campaigns across platforms. You will be responsible for planning, executing, and optimizing ROI-driven campaigns across Google Ads, Meta Ads, and other paid channels to scale our customer acquisition efforts. Key Responsibilities: Plan, launch, manage, and optimize performance marketing campaigns across paid media channels: Google, Facebook/Instagram, YouTube, LinkedIn, etc. Drive measurable growth in lead generation, sales, or app installs (depending on product/business goals). Monitor daily performance metrics to understand effectiveness and identify opportunities for optimization. Run A/B tests on creatives, ad copies, landing pages, and targeting. Analyze campaign performance and deliver insights and data-backed reports to stakeholders. Collaborate with design and content teams to develop high-performing ad creatives. Track budget spend and maintain ROAS (Return on Ad Spend) targets. Stay current on industry trends, tools, platform updates, and best practices. Work with CRM/email marketing teams to create full-funnel user journeys and retargeting campaigns. Key Requirements: Bachelor's degree in Marketing, Business, or a related field. 2–5 years of hands-on experience in running performance campaigns. Strong knowledge of tools like Google Ads, Meta Ads Manager, Google Analytics, Tag Manager, and third-party ad tech platforms. Experience with performance measurement and attribution models (CPA, CPL, CAC, ROAS). Proven ability to manage high-budget campaigns with ROI focus. Analytical mindset with proficiency in Excel/Sheets and data visualization. Strong communication and project management skills. Email your Resume : hr@socialdrishti.com Show more Show less

Goregaon, Mumbai | On -Site Full-time | 3+ Years Experience Required About the Role We’re looking for a data-driven, highly skilled Performance Marketing Executive to lead and optimize paid marketing campaigns across digital channels. You’ll be responsible for driving ROI, scaling customer acquisition, and delivering performance insights that fuel growth. Key Responsibilities: Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other digital platforms. Conduct keyword research, audience targeting, A/B testing, and ad copy optimization. Monitor campaign performance, track KPIs, and generate performance reports. Work closely with the creative team to ensure high-performing ad creatives. Analyze funnel performance and improve conversion rates across paid channels. Manage budgets effectively to maximize ROAS and meet growth targets. Stay updated on industry trends, algorithm updates, and competitor activity. Requirements: Minimum 3 years of hands-on experience in performance marketing, especially in managing and scaling paid campaigns. Proven track record of managing large ad spends with positive ROI. Expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and analytics tools (Google Analytics, GA4, etc.). Strong analytical skills with the ability to translate data into actionable insights. Excellent communication, reporting, and teamwork skills. Certification in Google Ads or Meta Blueprint is a plus. Preferred Background: Experience in B2B, eCommerce, or D2C industries Understanding of landing page optimization, marketing funnels, and retargeting strategies Familiarity with tools like SEMrush, Hotjar, HubSpot, or similar Contact on: 9619900133 Email on: hr@socialdrishti.com Show more Show less