Posted:2 weeks ago|
Platform:
On-site
Full Time
Summary: The Google Ads Product SME (Subject Matter Expert) is a highly knowledgeable and strategic individual who champions Google Ads best practices within the company. They act as a trusted resource for various teams, ensuring everyone leverages Google Ads effectively to achieve customers marketing goals. As a Platform pSME, you'll be a thought leader within our Platform Solutions team. You'll leverage your in-depth product knowledge to guide high-spending clients in maximizing the return on their Google Ads investments. You’ll also play a key role in shaping the future of Google Ads for Platform clients by providing strategic insights and collaborating on Google ads performance. Qualification/Experience: Proven track record of success in managing complex Google Ads campaigns for large or enterprise-level clients. In-depth knowledge of M&A360, DV360 and Video, and best practices across all campaign types (search, display, video, shopping). Strong understanding of Google Ads Platforms (Platforms DV360, Platforms M&A360, Platform Policy, Platforms Billing, Platforms Video). Experience in customer facing support roles in Phone, Chat and Email channel A passion for staying up to date on the latest Google Ads developments and industry trends. Responsibilities: Serve as a trusted advisor to Platform clients, providing expert guidance on campaign strategy, optimization, and best practices. Support Real Time internal teams, handle escalated cuts issues and close with the clients, 24/7 support to the agents to enable them to provide timely and accurate resolution. Deep dive into client campaign data to identify performance opportunities and areas for improvement. Play client facing role in case of escalated issues by the team for complete closure Stay up to date on the latest Google Ads features and product updates, translating them into actionable strategies for clients. Identify and document best practices from consults data specifically relevant to the Platform client Knowledge Management: Share deep dives on top issue types consulted with L2 & pSME and stay up to date on the latest Google Ads features, updates, and best practices, and share this knowledge internally. Product Expertise: Stay informed about current trends and best practices in the digital advertising landscape. Skills: In-depth knowledge of the Google products and services in scope of Troubleshooting Passion for the product and the customer Excellent analytical skills with the ability to interpret complex campaign data and identify trends. Strong communication skills, with the ability to explain technical concepts in a clear and concise manner. Experience collaborating with clients at a strategic level and building strong relationships. Understanding of advertiser’s needs and behaviour Ability to identify and prioritize process improvement opportunities Active listening and understanding customer needs. Ability to make decisions based on the best interests of customers, and the technical escalations team. If you are a highly motivated and experienced quality assurance professional with a passion for Google Ads, we encourage you to apply for this exciting opportunity.
Cognizant
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