Job Title: Digital Marketing Executive Location: Kandivali West, Mumbai Company: Shras Lifestyle Private Limited (Scarlett Cosmetics) Salary: 2.4LPA to 3.5LPA Job Summary: We are looking for a results-driven Digital Marketing Executive to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels including Google Ads, Meta (Facebook/Instagram) Ads, SEO, and Email Marketing. This role requires a solid understanding of digital tools, analytics, and campaign strategies to drive traffic, engagement, and conversions. Key Responsibilities: SEO (Search Engine Optimization) Perform on-page and off-page SEO to improve organic visibility. Conduct keyword research, competitor analysis, and backlink audits. Optimize website content, meta tags, and internal linking structure. Collaborate with content and development teams to implement SEO recommendations. Email Marketing Plan and execute targeted email marketing campaigns (newsletters, drip campaigns, promotional emails). Segment email lists based on user behavior and engagement. Monitor deliverability, open rates, CTRs, and optimize campaigns accordingly. Manage and maintain email marketing tools such as Mailchimp, Klaviyo, or similar. Analytics & Reporting Track, analyze, and report on performance using Google Analytics, Meta Insights, and other marketing tools. Identify trends and insights, and optimize spend and performance based on data. Requirements: Bachelor’s degree in Marketing, Communications, or a related field. 1–3 years of experience in digital marketing, preferably in an agency or e-commerce setting. Proven hands-on experience with Google Ads and Facebook Ads Manager. Strong understanding of SEO best practices and tools (e.g., SEMrush, Ahrefs, Google Search Console). Experience with email marketing platforms (e.g., Mailchimp, Shopify). Proficient in Google Analytics and Excel/Google Sheets. Strong analytical skills and attention to detail. Excellent verbal and written communication skills.

Job Title: Business Development Executive Location: Kandivali West, Mumbai Company: Shras Lifestyle Private Limited (Scarlett Cosmetics) Salary: 2.0LPA to 3.0LPA Job Summary: We are seeking a proactive and results-oriented Business Development Executive to join our team. The successful candidate will be responsible for identifying new business opportunities, nurturing client relationships, and supporting revenue growth through both on-field and remote activities. This role involves occasional field visits to meet clients, understand their needs, and build stronger partnerships. Key Responsibilities: Identify and pursue new business opportunities through market research, networking, and cold outreach. Conduct client meetings and presentations both in-person and virtually to pitch products/services and close deals. Build and maintain long-term relationships with new and existing clients. Visit client locations as needed to understand requirements, conduct meetings, and strengthen business relationships. Collaborate with internal teams (e.g., marketing, operations) to create customized solutions for clients. Maintain and update CRM records for leads, prospects, and sales activities. Achieve monthly and quarterly sales targets and KPIs. Stay informed about market trends, competitors, and industry developments. Participate in trade shows, events, and networking activities as required. Requirements: Bachelor’s degree in Business Administration, Marketing, or a related field. 1–3 years of experience in business development, sales, or a related role (freshers with strong communication skills may also apply). Willingness to travel and conduct field visits as necessary. Excellent communication, negotiation, and interpersonal skills. Self-motivated with a target-driven mindset. Ability to manage time effectively and work independently.

Scarlett Cosmetics is looking for a dynamic and self-driven Field Sales Executive to join our team in Mumbai. The ideal candidate will be responsible for visiting beauty stores across the city, introducing our product range, and converting them into our retail partners. Key Responsibilities: Visit local beauty and cosmetic stores daily across Mumbai. Promote Scarlett Cosmetics' product line and explain key benefits to store owners. Convert leads into sales and ensure product placement at partner outlets. Build and maintain strong relationships with store owners/managers. Monitor inventory levels and ensure timely replenishment of products. Submit daily visit and sales reports to the sales manager. Achieve monthly sales targets to qualify for performance incentives. Requirements: Must own a bike and possess a valid driving license. Good communication and negotiation skills. Self-motivated, confident, and target-oriented. Basic knowledge of beauty and cosmetic products (preferred but not mandatory). Familiarity with Mumbai’s geography and local areas. Salary & Incentives: Base Salary: Competitive (based on experience) Incentives: Attractive incentives on meeting monthly sales targets Travel Allowance: Provided