SEO/Digital Marketing Executive

As an SEO Specialist at the company, your role will involve carrying out keyword research for both Smartkeeda and Testzone. You will be responsible for conducting on-site and off-site SEO competitor analysis, executing on-site and off-site SEO strategies, and performing on-site and off-site SEO audits on a monthly basis. Additionally, you will contribute to the company blog and other external communications, and guide the content team to produce SEO-friendly content. It will be essential for you to stay updated with the latest SEM technology, SEO updates, and industry changes, and to build, plan, and implement the overall digital marketing strategy. Key Responsibilities: - Carry out keyword research for Smartkeeda and Testzone - Conduct on-site and off-site SEO competitor analysis - Execute on-site and off-site SEO strategies - Perform on-site and off-site SEO audits monthly - Contribute to the company blog and external communications - Guide content team in creating SEO-friendly content - Stay updated on latest SEM technology, SEO updates, and industry changes - Build, plan, and implement digital marketing strategy Qualifications Required: - Bachelor's degree in any field (Certificate in SEO Management/Digital Marketing is a plus) - Proficiency in SEO/Digital Marketing Tools - Prior domain experience preferred Please note that the company details were not provided in the job description.,