SEO Specialist (with YouTube SEO & Content Creation Experience)

Job Title: SEO Specialist (with YouTube SEO & Content Creation Experience)

Experience:

Location:

Employment Type:

About Us:

About the Role:

Key Responsibilities:

• Plan, execute, and manage comprehensive

  SEO strategies

  across website and YouTube platforms.
• Conduct detailed

  keyword research

  , competitor analysis, and content gap identification.
• Create, edit, and optimize

  SEO-friendly content

  (blogs, website pages, video descriptions, and scripts).
• Implement

  YouTube SEO

  best practices optimize titles, descriptions, tags, thumbnails, and playlists for improved visibility and engagement.
• Collaborate with design, content, and marketing teams to develop engaging and optimized digital assets.
• Track and analyze performance metrics using

  Google Analytics

  ,

  Google Search Console

  ,

  Ahrefs

  ,

  SEMrush

  , and

  TubeBuddy/VidIQ

  .
• Generate regular performance reports and provide actionable insights to improve rankings and traffic.
• Stay updated with evolving SEO trends, algorithms, and YouTube optimization techniques.
• Manage on-page, off-page, and technical SEO initiatives to boost overall website health and authority.

Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• 24 years of proven experience in

  SEO

  and

  YouTube SEO optimization

  .
• Strong understanding of

  Google Analytics

  , keyword planning, and organic growth metrics.
• Proven experience in

  content creation and optimization

  aligned with SEO strategy.
• Proficiency in SEO tools such as Google Search Console, SEMrush, Ahrefs, Screaming Frog, and TubeBuddy/VidIQ.
• Knowledge of HTML, schema markup, and content management systems (WordPress preferred).
• Analytical mindset with attention to detail and ability to turn data into actionable insights.

Good to Have:

• Experience in

  video marketing

  and YouTube ad campaigns.
• Familiarity with

  AI tools

  for SEO and content generation.
• Understanding of

  social media SEO

  and cross-platform promotion.
• Certifications in Google Analytics, HubSpot, or YouTube Marketing.

Why Join Us:

• Opportunity to work with a fast-growing, innovation-driven digital team.
• Exposure to cross-platform SEO strategies and AI-based tools.
• Collaborative, creative, and growth-focused environment.
• Competitive pay and continuous learning opportunities.