SEO Senior Manager

Company Description

Established in 2013, #ARM Worldwide is a leading digital advertising and marketing communications enterprise that specializes in developing and implementing digital strategies across earned, paid, and owned media for clients. We offer comprehensive solutions infused with creativity and backed by technology and analytics. Our goal is to assist clients in transforming their businesses through extensive research and quality work that effectively represents their brands. With offices in Gurugram and Mumbai, we pride ourselves on being global thinkers and leaders in digital transformation. Our work for clients has been recognized with numerous awards and appreciated by industry leaders.

Role Description

This is a full-time, on-site role located in Gurugram for a SEO Senior Manager. The SEO Senior Manager will be responsible for conducting SEO audits, performing keyword research, building links, analyzing web data through web analytics tools, and collaborating on marketing strategies. This role involves leading the SEO team, developing and executing SEO strategies, monitoring performance metrics, and keeping up-to-date with industry trends.

Major Responsibilities & Deliverables:

Minimum 10 years of experience with SEO preferably in a digital marketing agency.

Experience with ASO, YouTube SEO and guest posting is a must

Execute tests, collect and analyze data and results, identify trends and insights.

Track, report, and analyze website analytics (GA4) and Google Search Console.

Perform ongoing keyword discovery, expansion and optimization.

Research and implement search engine optimization recommendations.

Research and analyze competitor backlinks strategy.

Develop and implement link building strategy.

Suggest SEO Technical suggestions to the development team.

Requirements:

Understanding of SEO Strategy implementation.

Understanding with website analytics tools (e.g., Google Analytics, GSC)

Pref Knowledge in Working knowledge of HTML, CSS, and JavaScript.

Knowledge of ranking factors and search engine algorithms.

Up-to-date with the latest trends and best practices in SEO.

Proficient in Microsoft Excel.

Communication with the clients