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SEO Executive- Gurugram- US Travel Industry

2 - 5 years

2 - 5 Lacs

Posted:18 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title:

Location:

Experience:

Salary: 3 LPA to 5.5 LPA

Job Overview:

Key Responsibilities:

  1. Keyword Research:

    Conduct keyword research to identify the most relevant keywords that align with the business objectives.
  2. On-Page Optimization:

    • Optimize website content, meta tags, meta descriptions, URLs, and other elements to improve organic search visibility.
    • Ensure website structure and navigation are optimized for both users and search engines.
    • Implement internal linking strategies to enhance the authority of key pages.
  3. Off-Page Optimization:

    • Develop and implement link building campaigns to increase the number of inbound links to the website.
  • Engage in outreach activities such as guest blogging, influencer marketing, and social media to build links and drive referral traffic.
  • Technical SEO:

  • Perform technical audits to identify and fix crawl errors, broken links, and other technical issues affecting SEO performance.
  • Optimize website speed, mobile responsiveness, and overall user experience (UX)
  • Content Strategy:

  • Collaborate with content creators to develop high-quality, SEO-friendly content that attracts and engages the target audience.
  • Optimize existing content for SEO performance and identify new opportunities for content creation.

Monitoring and Reporting:

  • Monitor and analyze website performance metrics using SEO tools such as Google Analytics, Search Console, SEMrush, Moz, etc.
  • Prepare and present regular performance reports, highlighting key metrics, trends, and actionable insights.

Skills and Qualifications:

  • Proven experience as an SEO Executive or similar role, with a track record of implementing successful SEO strategies.
  • Proficiency in SEO tools and web analytics tools.
  • Solid understanding of search engine algorithms and ranking factors.
  • Excellent written and verbal communication skills.
  • Strong analytical skills and attention to detail.
  • Ability to work independently as well as part of a team.
  • Bachelors degree in Marketing, Communications, or a related field (preferred).

Regards

Team HR

9625934243

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