SEO Content Writer

As a Content Manager at Leap, you will play a crucial role in managing the creation and distribution of content aligned with the Content and SEO Strategy. Your responsibilities will include driving content strategy to ensure alignment with business goals and customer needs, running content experiments, analyzing performance, and iterating to optimize results. Additionally, you will shape content standards and ensure consistency across all touchpoints. Key Responsibilities: - Manage the creation and distribution of content aligned with the Content and SEO Strategy. - Drive content strategy to ensure alignment with business goals and customer needs. - Run content experiments, analyze performance, and iterate to optimize results. - Shape content standards and ensure consistency across all touchpoints. Qualifications Required: - 3+ years of experience in writing long-form content for various channels. - Strong background in B2C/D2C marketing with experience in writing and editing content for SEO. - Proven track record in content strategy and execution, with hands-on experience in writing and managing content across channels. - Strong problem-solving ability, capable of handling complex content challenges and driving measurable results. - Excellent collaboration skills with experience managing cross-functional teams and working with multiple stakeholders. - Passionate about staying ahead of industry trends, continuously innovating in content marketing strategies. - Well-versed in the study abroad industry and comfortable writing and rewriting content across different topics and formats. - Familiarity with editorial writing, publishing, and design tools such as Grammarly, WordPress, Canva, and others. Experience with SEO and keyword research tools such as Semrush is a plus. - Adept at writing quickly under strict deadlines and working with SEO analysts, designers, and domain experts to produce compelling long-form content (blogs, landing pages, website content). - A team player who can share clear feedback and navigate the organization to get the job done. Please note that the role at Leap offers a work environment focused on: - Mutual Respect: Emphasizing on being relentlessly resourceful, focusing on possibilities, and not problems. - Bias for Action: Taking calculated risks backed by data, encouraging fail fast to find the best solutions. - Learn & Get Better: Valuing continuous learning and improvement, treating feedback as a gift and an opportunity to grow. - Growth Mindset: Operating with a growth mindset, valuing resilience, and taking control of your ability to learn and improve.,