SEO Content Strategist & Implementation Specialist

As an experienced SEO Content Strategist with a strong background in fashion, lifestyle, or D2C industries, your main responsibility will be to develop and implement SEO-driven content strategies specifically tailored for mens ethnic fashion. You will be tasked with creating and executing regular content calendars for blogs, landing pages, and social media platforms. Your expertise in conducting keyword research, on-page optimization, and SEO audits will be crucial in enhancing organic search rankings. Additionally, you will optimize website and blog content using high-intent, long-tail keywords to drive traffic and engagement. Collaboration and coordination are key aspects of this role. You will work closely with content creators, influencers, designers, videographers, and social media managers to produce high-quality user-generated content and campaign materials. By aligning content with brand identity and seasonal campaigns, you will contribute to building a cohesive and engaging online presence. Your involvement in social media marketing will complement the overall strategy by providing SEO-aligned content and relevant hashtags for platforms such as Instagram, YouTube, and emerging social media channels. Monitoring and leveraging trending formats and culturally relevant themes will further enhance audience engagement and brand visibility. In the realm of campaign management, you will assist in planning and executing pan-India digital campaigns that appeal to regional and national audiences. Tracking and reporting campaign performance metrics, as well as deriving actionable insights, will be essential in optimizing future strategies and content initiatives. To excel in this role, you should have at least 2-5 years of experience in SEO content strategy, preferably within relevant industries. A solid understanding of on-page/off-page SEO, proficiency in keyword tools like SEMrush and Ahrefs, and familiarity with analytics platforms are prerequisites. Your experience in coordinating with content creators, influencers, or UGC campaigns, coupled with knowledge of content performance metrics and reporting tools, will be advantageous. An awareness of cultural nuances and regional content trends across India, along with excellent communication, organizational, and project management skills, are also required. Bonus points will be awarded if you have prior experience in ethnic fashion or menswear, hands-on knowledge of Shopify, WordPress, or similar CMS platforms, and an understanding of multilingual or regional content strategies. If you meet these qualifications and are ready to take on this exciting opportunity, we invite you to apply for this role.,