Senior Performance Marketing Executive

2 - 4 years

5 - 9 Lacs

Posted:2 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description


Senior Performance Marketing Executive



On any given day you might




  • Strategy Development:

    Design and implement comprehensive performance media strategies that align with client objectives, ensuring maximum ROI.

  • Campaign Management:

    Oversee the planning, execution, and optimization of digital media campaigns across platforms such as Google Ads, Facebook, Instagram, programmatic, and other emerging channels.

  • Data Analysis:

    Analyze campaign performance data to identify trends, insights, and opportunities for optimization. Prepare regular performance reports and present findings to clients and internal stakeholders.

  • Team Leadership:

    Mentor and lead a team of media planners and analysts, fostering a culture of collaboration, continuous improvement, and professional development.

  • Client Relationship Management:

    Build and maintain strong relationships with clients, serving as a trusted advisor on performance media strategies and best practices.

  • Budget Management:

    Manage and allocate media budgets effectively to maximize performance and achieve client KPIs.

  • Industry Trends:

    Stay up-to-date with the latest industry trends, technologies, and best practices in performance media and digital marketing.

  • Cross-Functional Collaboration:

    Work closely with creative, analytics, and account management teams to ensure cohesive campaign execution and delivery of client goals.



The ideal person




  • Bachelor s degree in Marketing, Business, Communications, or a related field; MBA preferred.

  • 3+ years of experience in digital media, with a focus on performance marketing.

  • Strong understanding of digital marketing channels, analytics tools, and performance metrics.

  • Proven experience in managing large media budgets and delivering measurable results.

  • Excellent analytical skills with a data-driven mindset and proficiency in data visualization tools.

  • Strong leadership and team management skills, with the ability to motivate and develop talent.

  • Exceptional communication and presentation skills, with the ability to convey complex information to clients and stakeholders.

  • Knowledge of SEO, PPC, display advertising, social media marketing, and other digital marketing strategies.






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