Senior Growth Manager (Performance Marketing)

Codingal (

Our mission is to help kids fall in love with coding and prepare them to become future-ready creators - entrepreneurs, engineers, and scientists. With a curriculum accredited by STEM.org and aligned with the K-12 Computer Science Framework, we offer personalized learning through 1:1 and small-group classes.

As AI reshapes the world, Codingal integrates real-world AI tools like ChatGPT, machine learning, and data science into the learning journey, helping kids not just use AI - but build with it.

Y Combinator

About the role:

performance marketing expert

What you'll do:

• Manage and own all paid channels to generate a continuous flow of leads
• Execute campaigns across Google Ads, Facebook Ads, YouTube Ads, LinkedIn, remarketing, video marketing, and other performance channels
• Manage monthly marketing budgets of at least INR 50 lakhs with disciplined ROI tracking
• Strategize and execute lead generation campaigns tailored for India, the US, and select international markets
• Own monthly acquisition targets for MQLs and SQLs, driving consistent pipeline growth
• Optimize landing pages for both mobile and desktop users to maximize conversion rates
• Collaborate closely with the business development team to ensure marketing objectives are met
• Plan, monitor, maintain, and report on monthly marketing budgets, performance data, and campaign insights
• Ensure all marketing communications adhere to business and brand guidelines
• Monitor competition and share industry best practices with the team

What we're looking for:

• Hands-on paid marketing expertise:

  Deep knowledge of Google Ads and Facebook Ads Manager is a must

• Experience:

  At least 4 years of experience in performance marketing, with proven success running large-scale paid campaigns

• Growth hacker mindset:

  Strong analytical bent with the ability to find insights, test hypotheses, and optimize relentlessly

• Data fluency:

  Comfortable using tools like Excel, Google Sheets, and analytics platforms to drive decision-making

• Unmatched enthusiasm:

  Ability to keep up with the pace of the business and the team

Bonus if you have:

• Experience working in or with global edtech or consumer brands
• Knowledge of marketing automation and CRM tools like LeadSquared, HubSpot, or Salesforce

What's in it for you

• Work closely with top leadership in a high-impact role
• Shape marketing strategy for priority geographies
• High ownership + fast growth environment
• Competitive compensation + performance-based incentives
• Stock options to participate in company growth

Annual compensation:

Competitive salary as per industry standards

Perks:

• Free lunch and dinner
• Employer PF contribution
• Medical insurance coverage
• Stock options

Please note that this is an in-person role, with no remote option available.

You get to work with a young & smart team, including directly with the founders, who are on a mission to inspire school kids to fall in love with coding. Join us on the journey to provide coding and AI education to every K-12 student and prepare them for the future.

Apply now!