Senior Front End Engineer

In Freddie's Flowers, your mission is to change people's relationship with flowers, making every day special and inspiring creativity and joy. As a Senior Front End Engineer, your role is crucial in developing the e-commerce platform for seamless user experiences. Your expertise in modern JavaScript frameworks, server-side rendering, and static site generation will directly impact our customer's interaction, contributing to our success. **Key Responsibilities:** - Develop and maintain advanced front-end features for the e-commerce platform, focusing on performance, scalability, and user experience optimization - Utilize ReactJs, NextJS, and modern JavaScript to implement responsive design and enhance application functionality - Apply knowledge of server-side rendering (SSR) and static site generation (SSG) to maximize website performance and SEO ranking - Evaluate front-end choices" impact on user experience and business objectives with a product-thinking mindset - Collaborate with the design team to ensure a cohesive visual experience across digital platforms using Storybook for a reusable component library - Lead front-end deployment strategies to ensure robust, secure, and scalable applications across platforms and devices - Advocate for front-end best practices including automated testing, code reviews, and CI/CD workflows - Mentor junior developers to uplift the team's technical capabilities **Qualifications Required:** - 6+ years of experience in frontend development - Background in computer science engineering - Strong expertise in ReactJs, NextJS, HTML5, CSS3, JavaScript (ES6+), and RESTful APIs - Proven track record in server-side rendering (SSR) and static site generation (SSG) for improved web application performance and SEO - Experience in deploying front-end applications, cloud services, CI/CD pipelines, and serverless hosting environments - Proficiency in using Storybook or similar tools for developing and documenting design components - Strong problem-solving skills with a holistic approach to challenges - Understanding of web accessibility standards, security principles, and latest front-end trends - Excellent communication and collaboration skills for effective teamwork in cross-functional environments - Passion for mentoring and knowledge sharing to uplift team capabilities In Freddie's Flowers, you will enjoy hybrid working arrangements, learning and development support, and team socials and events.,