Senior Content Specialist

Job Description

Job Title : Senior Content Specialist Experience Level : 5+ years in content creation, marketing, or related field About the Role Are you passionate about storytelling, technology, and creating content that drives conversations Do you thrive on transforming complex technical concepts into compelling narratives that resonate with customers If so, we're looking for a Senior Content Creator to help shape our brand's voice, educate our audience, and fuel engagement across multiple platforms. In this role, you'll craft wide variety of content from long-form content like blogs, whitepapers, guides, and case studies to short-form content like social media posts and infographics. You'll work closely with product, customer success, and research teams to translate technical insights/concepts into valuable, educational, SEO-rich, and thought-provoking content that connects customer challenges with our solutions. What You'll Do ? Create high-impact content Develop long-form assets (blogs, whitepapers, guides) and engaging short-form content (infographics, social media posts) that captivate our audience. ? Translate technical concepts and customer stories into compelling narratives Understand our product's technical aspects and use them to craft content that highlights customer pain points and business value. ? Leverage research & insights Use customer stories, industry reports, discussion notes, and data-driven research to enrich content with credibility and depth. ? Drive thought leadership & engagement Develop content that sparks discussions, educates audiences, and enhances brand authority in the industry. ? Optimize for SEO & discoverability Write content that balances storytelling with keyword optimization to improve search rankings and organic reach. ? Collaborate cross-functionally Work closely with product marketing, demand generation, and sales teams to align content with business goals and customer needs.