Sales Executive-B2B Consolidation

15 - 19 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

You are an experienced Marketing Head who will play a crucial role in defining and implementing strategic marketing initiatives to position our products as industry leaders in the airline and travel technology sector. Your responsibilities include: - Developing and executing a comprehensive marketing strategy aligned with business objectives, target audience resonance, and industry trends. - Reporting to the Global Head of Business Development. - Providing visionary leadership to the marketing team, encouraging collaboration, creativity, and excellence. - Establishing a strong brand identity and product positioning with consistent messaging. - Crafting compelling narratives to communicate the unique value proposition of our solutions. - Leading the development and execution of strategic multi-channel marketing campaigns for brand awareness, engagement, and demand generation. - Collaborating with cross-functional teams to align campaigns with product development and sales goals. - Defining a content strategy to position the company as an industry thought leader and innovator. - Overseeing the creation of high-quality content, including thought leadership pieces and multimedia assets. - Driving digital marketing transformation through SEO, SEM, social media, and marketing automation. - Identifying digital trends to enhance brand visibility and engagement. - Planning the company's presence at key industry events, conferences, and trade shows. - Leading market research efforts to gain insights into industry trends, customer needs, and the competitive landscape. - Translating insights into actionable strategies for product positioning and business growth. - Building relationships with industry influencers, partners, customers, and media outlets. - Analyzing marketing performance metrics to optimize initiatives. - Managing the marketing budget effectively for maximum ROI. - Monitoring budget adherence and tracking expenditures accurately. This role requires 15 years of experience in marketing, with a proven track record of driving brand growth and innovation in a strategic manner within the airline and travel technology sector.,

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